Brand Manager (f/m/d)

Brand Manager (f/m/d) – Mannheim | DACH Region

As part of our continued growth, we are looking for a Brand Manager (f/m/d) to join our team in Mannheim and help strengthen our medical marketing capabilities across the DACH region. The role is based in Mannheim and offers a hybrid working model.

Your Impact

In this role, you will take ownership of brand strategies across a portfolio of categories, working closely with the Senior Brand Manager and cross‑functional teams. You’ll play a key role in shaping how our brands perform in the market and how we connect with customers and stakeholders.

Your Responsibilities

• Contribute to the development, refinement and implementation of brand strategies for key strategic brands, working closely with the Senior Brand Manager.
• Support the creation and execution of brand marketing plans, including coordination and implementation of above‑ and below‑the‑line activations, ensuring cross‑channel consistency and performance tracking.
• Manage innovations and promotions with excellent project management skills.
• Provide product training and materials for internal sales and external medical teams.
• Collaborate with external service agencies (e.g. packaging design, media & advertising) and cross‑functional teams (sales, innovation, regulatory, supply & logistics).
• Secure in‑depth market knowledge (sell‑in & sell‑out), analysing trends, competitors, and customer data.
• Report to the Category (Marketing) Manager on brand performance and market insights.

Your Profile

• Master’s degree in marketing, Business, or a related field.
• Proven experience (minimum 3–4 years) as a brand manager or in a similar role. Preferred: Prior experience in the pharmaceutical, FMCG, or beauty sector.
• Fluent in German and English, with the ability to confidently deliver presentations in both languages.
• Strong understanding of brand development and marketing principles.
• Excellent project management and organizational skills.
• Strong strategic and analytical skills, coupled with a robust entrepreneurial spirit.
• Result‑oriented with a no‑nonsense approach and a strong team player.
• Proficient in using marketing tools and software.

Competencies

• Stakeholder‑management: Manage key stakeholders to reach objectives. Knows who to connect to reach the right decision. Can take people with him/her and understands who to involve in which process and decision.
• Entrepreneurial mindset and commercial thinking: Proactive signals opportunities in the market and weighs chances for both existing as well as for new brands/products. Pragmatically leverages opportunities in the market. Is driven to gain a strong commercial result. Understands the business side and can build strong business cases.
• Vision and Strategy: Focuses on the big picture and can build strong long‑term plans. Has a clear vision for the brands and the steps to secure the future. Develops strategies to reach future potential. Can clearly assess opportunities and threats for the organization / brands.
• Persuasive skills and impact: Has the skills to convince others of his/her own vision with the right arguments/rationale. Is reliable, and has a positive and convincing impression on others.
• Ambition: Sets high standards for his/herself and others and works according to those. Is not happy with an average result. Strives for growing in the organization and gaining more responsibilities. Wants to be successful.

If you’re looking for a role where you can make a real impact on brand growth in a dynamic environment, we’d love to hear from you.