Events & Partner Marketing Specialist m/w/d

Events & Partner Marketing Specialist

Join Teradyne Robotics and shape the future of automation. We are revolutionizing industries through cutting‑edge collaborative and autonomous mobile robotic technologies.

This role is a hands‑on, commercially minded Marketing Specialist responsible for driving activities and demand generation across Western Europe, with a strong emphasis on event marketing and partner/co‑marketing.

Key Responsibilities

• Plan, execute, and optimize a portfolio of events, exhibitions, partner events, and regional experiences across Europe.
• Act as a regional on‑site marketing lead for Tier 1 events, ensuring strong messaging alignment, activation, partner coordination, and lead capture.
• Ensure strong post‑event follow‑up and sales alignment, including clear lead handling frameworks and next steps.
• Build repeatable event playbooks (before, during, after) to improve consistency and performance across countries.
• Collaborate closely with integrators, distributors, OEMs, and strategic partners across Western Europe.
• Co‑develop and execute joint marketing initiatives that expand reach, strengthen partnerships, and support revenue growth (e.g., joint events, partner campaigns, shared content, regional roadshows).
• Support partners with campaign toolkits, messaging, activation guidance, and measurable goals.
• Balance EMEA consistency with strong local relevance.

Qualifications

• 4+ years field marketing experience in B2B technology, automation, industrial, or related industries.
• Proven experience executing event‑led and partner‑driven demand generation.
• Experience working across multiple countries and cultures.
• Strong collaboration skills with sales and channel teams.
• Excellent project management and prioritization skills.
• A data‑driven mindset with experience using marketing automation and CRM tools.
• Excellent communication skills in German and English.

The position is based in Munich, with expectations to travel across Europe for events, team meetings, and partner activities.

We offer a dynamic environment that fosters creativity, growth, and career advancement.