Retail Marketing Manager - Germany

Stellenbeschreibung:

About XPENG

XPENG is a leading technology company focused on designing, developing, manufacturing, and marketing intelligent mobility solutions, including electric vehicles (EVs), electric vertical take‑off and landing (eVTOL) aircraft, and robotics. We aim to create a thoughtful and empathetic future for mobility that enhances the driving experience.

Why Join XPENG?

XPENG has a global presence with offices across China, the US, and Europe. In 2023 it secured a $724 million strategic investment from Volkswagen, further strengthening its growth trajectory.

Responsibilities

Concept, planning, implementation, and follow‑up of retail marketing strategies and concepts.
Strong support for dealers in their marketing activities focusing on maximum effectiveness.
Enhance XPENG's brand awareness through consistency of activities.
Budget management and cost calculation.
Drive dealer traffic and generate customer leads.
Identify the latest retail marketing trends.
Develop benchmark activities in chosen fields.
Manage differing approaches between general and dealer marketing.

Qualifications

Minimum 5 years of retail marketing responsibilities in automotive.
High degree of creativity and flexibility.
Ability to transform concepts and plans into effective dealer activities.
Demonstrated visible successes in retail marketing.
Proven capacity to convince dealers about central activities and central staff to adapt and reinforce retail activities.
Strong own initiative and self‑sufficiency in managing dealers.
Affinity with the automotive industry in general.
Good written and verbal skills in German and English.

XPENG offers:

An interesting, unique and very varied job at XPENG.
A job with an incredibly large contact surface both internally and externally.
An attractive salary package inclusive of pension and with the possibility of a bonus.
Opportunity to be involved in the growth of an existing EV brand in Europe.

Next steps

To comply with GDPR, we can’t process your personal data without your given consent. Therefore, please apply directly via LinkedIn so that our team can proceed further.

Pre‑employment screening

Certain positions at our company require a pre‑employment screening to ensure the reliability and integrity of our employees. This may include a criminal background check, an integrity questionnaire, verification of identification, diplomas, work experience, and a consultation of the central insolvency register.

Our Commitment to Diversity and Inclusion

XPENG is an equal‑opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, disability status or other applicable legally protected characteristics.