Head of Communications (m/w/d), Germany

Responsibilities

• Lead our growing German Marketing & Communications team to support high-impact campaigns across the democratic political spectrum that makebig waves in the media , shape public discourse, deepen brand relevance, and drive awareness, adoption, and affinity.
• Oversee and grow a network of high-leverage relationships, including senior editors, producers, journalists, decision makers, politicians, civic organisations and influencers with the aim of putting change.org at the heart of the zeitgeist.
• Set and deliver a national media strategy that consistently secures top-tier coverage for Change.org petitions across the democratic political spectrum, demonstrating a high impact, open platform for every day citizens.
• Identify and amplify opportunities for Change.org petitions to gain traction on social media, driving virality and cultural relevance while expanding reach and engagement across diverse audiences.

Qualifications

• Exceptional, high-trust network of key media decision-makers – including senior editors, executive producers, influential journalists. Proven ability to mobilize network to secure high-impact coverage.
• Extensive experience & network in political/advocacy campaigning, lobbying and social impact creation across main channels such as broadcast (TV & radio), social media and Newsletter/email.
• Extensive executive, corporate and crisis communication skills, both written and verbal, with a track record of influencing diverse audiences, from internal leadership to global media.
• Drives strategic alignment across cross-functional teams and external partners. Ability to navigate complex stakeholder environments and influence at the highest levels to advance Change.org’s brand, reputation, and impact.
• Deep understanding of the evolving global media and communications landscape, can identify the most influential platforms and voices. Uses data-driven insights to guide teams in driving awareness, adoption and engagement.
• You use insight, performance data, and AI tools to plan, pitch and adapt for maximum impact. You are building systems and tools, such as testing frameworks or lightweight automations, that improve quality and efficiency across the team.

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