Senior Creative Copywriter (B2B Conversion Focus)

Location: Berlin London Lisbon Warsaw Gdansk Kyiv Remote

Readdle is a pioneering force in the personal productivity space on Apple devices, having shaped the landscape since 2007. Our mission is to empower individuals and teams with innovative technology, enhancing their efficiency and creativity. We are dedicated to crafting exceptional mobile and desktop experiences for those who aspire to achieve more.

Fluix is a B2B product under the Readdle umbrella. It’s a web app designed to help teams in field service industries work smarter, not harder. Our mission is to simplify complex processes like inspections, compliance, and equipment monitoring, so our customers can stay focused on staying safe and productive. We’re proud to support business like RWE, Emerson, Siemens Gamesa, Multivac, and many other industry leaders around the world.

We’re hiring a Senior Creative Copywriter to shape our brand voice and messaging across platforms. You’ll help introduce Fluix to new audiences, build trust with field professionals, and position us as a reliable partner in the field services space. If you’re a storyteller who can turn complex ideas into clear, compelling content—we want to hear from you.

What you will do:

Own the messaging for our key digital assets, including landing pages, the core website, and critical user funnels. Your primary goal will be to measurably increase conversions. You will also audit and refresh existing web pages for clarity, SEO alignment, and conversion performance.
Go beyond just writing. You will develop data-informed hypotheses for copy, partner with marketing and product to run A/B tests, and optimize the entire user journey through clear, compelling language.
Collaborate closely with product experts to deeply understand Fluix, translating complex technical features into clear, desirable benefits that resonate with our target audience.
Maintain a distinct and authoritative brand voice that sets us apart in the B2B market, ensuring consistency and creativity across all core marketing assets.
Co-create our content strategy for LinkedIn and participate in conversations across the platform to build our brand and engage with our community.

About you:

Proven B2B SaaS Experience: you have 5+ years of experience as a conversion-focused copywriter, with a strong background in the B2B software or technology space.
A Portfolio That Screams "Conversion". Your portfolio must feature concrete examples of B2B landing pages, websites, or demand-generation assets you\'ve written. We\'d love for you to walk us through the strategy and results.
A Strategic & Analytical Mindset; understanding user psychology, A/B testing principles, and how copy impacts the entire customer experience. You use words to solve business problems.
You are a master of English grammar, style, and tone, able to write with clarity, precision, and creativity.

Why You\'ll Love This Role:

High Impact: you will be a key driver of our marketing success, and you will see the direct impact of your work on the company\'s bottom line.
You will have a deep strategic focus - this is a chance to move beyond day-to-day content creation and focus on the high-level strategic work that truly moves the needle.
You'll work with a talented team but have the autonomy to own your projects and lead the copy strategy.

What you will get at Readdle:

Customer-centric culture. We put our users at the heart of everything we do. Every team member has the opportunity to engage directly with customers, gaining insights that shape meaningful, delightful experiences for millions worldwide.
Relentless growth. We’re committed to mastery in our craft. We take ownership of our work, decisions, and outcomes, and we see feedback as a catalyst for growth. Every challenge is an opportunity to learn, evolve, and raise the bar.
Exceptional people, exceptional team. Our greatest strength is our people. We care deeply about each other, work transparently, and celebrate collective success. Together, we build an environment where everyone can do their best work and grow beyond their potential.
Real impact. We design products that truly matter. Our focus is on delivering tangible value, simplifying complexity, pushing boundaries, and continuously improving how we build and deliver solutions to our users.
Culture of innovation. We embrace curiosity and creativity in everything we do. Fresh ideas are not just welcomed, they’re expected, celebrated, and turned into real innovations that shape the future of our products and company.

Now is the perfect time to join Readdle on our mission to redefine productivity for millions of users worldwide. Be part of the team behind industry-leading apps like PDF Expert, Scanner Pro, Spark, Calendars and Documents, trusted by professionals and businesses to streamline their workflows.

Join us and play a key role in building the future of productivity.

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Readdle Inc.

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