Content Strategist (Acquisition)

Thieme is an award-winning international medical and scientific publisher with a rich history of 130+ years. Thieme has demonstrated its commitment to the highest standard of quality in the state‑of‑art content and presentation of all of its products. Thieme is a multinational company with offices in 4 countries, Stuttgart – Germany, New York – the U.S.A., Noida – India, and Rio – Brazil.

Job Summary: The Content Strategist will lead the development of textbook‑based content with supporting digital ancillaries. This role blends traditional publishing with digital enhancements, guided by market trends and data insights. Collaboration with authors and alignment with business goals will be key to shaping effective content strategies.

Roles & Responsibilities

• Conduct research to identify potential content contributors, partners, and market opportunities.
• Develop a new author base (academic and clinical) focused on textbook‑based content (print plus digital product range), while managing the existing author list to explore publishing opportunities.
• Manage the content proposal submission process, understand market needs, and actively commission proposals aligned with the content strategy.
• Collaborate cross‑functionally with content, editorial, sales, marketing, and pharma teams to execute books plus digital content strategy effectively.
• Participate in developing a content strategy, including ancillary product components.
• Keep abreast of market conditions, trends, and needs through interaction with students, faculties, clinicians, industry professionals, and the sales team.
• Commission authors and brief them on opportunities for publishing print plus digital content.
• Develop a network of Key Opinion Leaders (KOLs) from various specialties.
• Represent Thieme Publishing at trade shows and conferences, scouting potential authors for print plus digital content.
• Create advisory boards to provide insights and champion product development aligned with content strategy.
• Support negotiating contracts and securing content rights, focusing on fostering collaborative partnerships.

Required Background & Skills

• Master’s degree or other scientific or clinical degrees. Candidates with UG/PG degrees in Medicine will be given preference.
• Minimum 7-10 years of prior experience working within the edtech or publishing industry, ideally within the STM field.
• Strong interest in understanding user problems and market needs.
• Proven ability to build a network.
• Interest in digital as well as traditional education methods.
• Experience in international collaboration is not essential but is a plus.
• Desirable knowledge of existing digital products, available in the market (being used by students and clinicians).

We offer the following benefits to our employees

• Hybrid Working Model
• Gratuity
• Mediclaim for the self, spouse, and up to three children
• Accidental insurance with a sum insured of 15 lakhs
• Term Life Insurance
• Five‑day working week
• Performance‑based Bonus
• Paid parental leave

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