Creative Collaboration: Capture the Joy & Future of Movement

Overview

Kraftletics is not your average group fitness concept. We’re breaking convention — redefining what it means to train, move, and grow.

We’re for adults who care about longevity, not just intensity. Who know that fitness isn’t about going hard or going home, but about moving with purpose. We believe training should be fun, playful, challenging — and deeply intelligent.

Because fitness isn’t just about muscles. It’s about coordination. Adaptability. Flexible strength. It’s about building a body — and a mind — that can move through life with confidence.

Project details

WE NEED A REBRAND Our visuals don’t match our vision. They’re outdated — and we’ve evolved. We need a fresh visual identity that captures the pulse of what Kraftletics stands for: vibrant, dynamic, neurocentric movement culture.

What we want

We’re inviting student photographers to collaborate with us — to capture what movement feels like, not just what it looks like. This is a hands-on opportunity to:

• Work with real people in an authentic training environment
• Translate a creative brief into powerful visual storytelling
• See your work featured and credited on our website and social channels
• Use images for your own portfolio — even if not selected for publication

We’ll be rotating through different photographers over time — creating a living gallery that celebrates diverse visual perspectives on movement, strength, and culture.

How to apply

If this project excites you, reach out to us for the brief and more information.

Logistics

Photoshoot 2-4 hours, 9-12 photos edited and delivered according to brief.

Kraftletics Köln (Black Box Athletics) — Marktstr. Köln • • Kontakt Tina Nguyen •

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