Stellenbeschreibung:

Context
As part of the gamification system holi.rewards, we want to introduce badges that can be unlocked by users. For this, we need a graphic designer who creates the visual representation of each badge.


Scope

• 4 badges/motives with each two variants (novelty + consistency)
• The badges need to work in different sizes as it can be seen in the wireframes that means level of details needs to be adjusted


Badges serve as:

• Goal: The people have a goal to move towards.
• Status symbol: People can proudly show what they did.
• Feedback indicator: Similar to points, people get feedback about their performance.
• Membership: People feel like belonging to a group of others who also earned the same badge(s).


Mechanic
For each action that is rewardable by a badge, we have 2 states/variations:
• Novelty: User did this kind of action for the first time
• Consistency: User did the same action for 3 times


Theme: Superhero
We want to apply an overarching theme of a “super hero” that supports the users on their way to becoming the super hero they want.

The theme:

• is universally accessible for multiple types of people (not only left-wing, green bubble)
• addresses personal growth and self-efficacy
• playful and motivating

The names of the badges will be provided by us but this is currently in development still.


Illustrations and design
The visual style of the badges should easily get along with our current illustration style but should be enriched with more details to make them more visually appealing. Hence, we would like to find the final visual language together with a freelancer.

How to describe the current illustration style:

• straight lines
• simple shapes
• consistent stroke
• single elements use a fill color

What we like to explore:

• explore tinting (e. g. single shapes)
• more organic style
• open lines
• connecting speech bubbles


More info

• Sizes: The badges need to work in different sizes as it can be seen in the wireframes
• Translations: Our platform’s main target audience is German speaking but we also provide an english translation. This means the badges need to work in both languages if they contain text.
• Animation: Animations are nice-to-have but not mandatory. If created, the animations need to work in Lottie
• File type: As figma is our main design tool, all illustrations can be shared in figma.


Timing
The badges need to done until August 31 2025.

NOTE / HINWEIS:

EN: Please refer to Fuchsjobs for the source of your application

DE: Bitte erwähne Fuchsjobs, als Quelle Deiner Bewerbung