Influencer Marketing & Communications Manager

Influencer Marketing & Communications Manager

Fabletics is looking for a passionate and experienced Influencer Marketing & Communications Manager to join our Brand Communications Team, based in Berlin, Germany.

Founded in 2013, Fabletics brings the fashion-house approach into the activewear space. By fusing style-centric design with high-performance technology, we’ve evolved activewear beyond the gym, into every walk of life.

We’re looking for a creative, well-connected and structured Manager with proven success in building Influencer marketing campaigns that inspire, engage, and convert. You would collaborate with our PR agencies in Europe to elevate brand visibility in media outlets such as Vogue, ELLE or Cosmopolitan. If you’ve worked with fashion or lifestyle brands and know how to craft scroll-stopping content strategies and manage large budgets responsibly, this role is for you.

Why this role is for you?

At Fabletics Europe, you’ll be in charge of end-to-end paid influencer campaign management across all social channels, shaping how our European fans experience our brand online. You’ll collaborate with our micro influencer (Seeding/Gifting) team and the European Social Media team on campaign launches, tailoring campaigns to fit European culture, trends, and audiences with a focus on Instagram, TikTok and our main European markets (UK, Germany, France). In close relationship with our PR agencies, you will help drive brand visibility in fashion and lifestyle media. Your work will be seen, shared, and celebrated across fashion and lifestyle communities. You’ll report to the Vice President Brand Communications & Partnerships.

What will you do?

• Plan, organize, and execute paid influencer campaigns with precision—ensuring smooth rollout and synchronization with internal teams in Micro Influencer Team (Seeding/Gifting), Organic Social Media and Acquisition Marketing
• Balance brand awareness and performance metrics to deliver healthy results with your influencer marketing budget
• Build and execute innovative influencer campaigns across Instagram, TikTok, and emerging platforms, rooted in fashion and lifestyle storytelling
• Collaborate cross-functionally with Micro Influencer, Brand Activation, and Social Media teams to push boundaries in content creation and cross-platform storytelling
• Own performance: manage budgets, track KPIs, and deliver insightful monthly reports that demonstrate brand growth, engagement and conversions

What can you bring?

• Experience that counts: 3+ years managing influencer campaigns and brand communications, ideally within fashion or lifestyle brands
• Creative edge with structure: ability to balance fresh ideas with flawless execution
• Industry knowledge: deep understanding of the European media, influencer, and cultural landscape
• Analytical mindset: comfortable with Social Media KPIs, reporting, A/B testing and optimization
• Collaboration skills: proven ability to partner across teams and geographies
• Fashion & lifestyle passion: authentic connection to trends, culture, and active living

What’s in it for you?

• Compensation: competitive salary, flexible annual bonus, and participation in company equity
• Holidays: unlimited discretionary paid time off on top of contractual holidays, plus 4 Fridays off in Summer and a Week of rest in Winter
• Professional Development: “Style Your Day” initiative for career development programs and mentorship opportunities
• Work Life Balance: flexible hours and no meetings on Fridays
• Health & Wellness: ClassPass discounts and Calm app Premium subscription
• Flexible Working: hybrid culture; Berlin office with option to work from home Mondays and Fridays
• Location: Bergmannkiez, Kreuzberg, close to Viktoriapark
• Company Events: THIRSTdays, Summer/Winter Parties, Bring Your Kids to Work, and more
• Other Benefits & Perks: 70% discount on Fabletics and Savage X Fenty, plus free coffee, tea, fruits, and snacks

Security & Employment Notice

Fabletics is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or other protected status. We champion diversity and inclusivity and do not tolerate discrimination or harassment. We encourage you to apply regardless of meeting all qualifications.

To protect candidates, communications are via official channels. Personal data will not be solicited during the application process. Interviews may be conducted via phone, in person, or via Teams/Zoom.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Other

Industries: Retail Apparel and Fashion

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