Junior Performance Marketing Manager (m/f/d)

Your mission

As our Junior Performance Marketing Manager, you’ll step into a role with purpose, growth, and measurable impact. You’ll join our Marketingteam, where your data-driven mindset and creative execution will help shape the success of our social media acquisition channels and directly fuel Carly’s mission to empower car owners worldwide. Your contributions to paid campaigns across different platforms will be trusted and celebrated — all in an environment that values authenticity, learning, and collaboration across borders.

Your responsibilities

• Support in optimizing paid social campaigns across Meta and TikTok key target markets — from concept to execution.
• Test, analyze, and scale campaign structures, ad copy, creative, and bidding strategies to achieve revenue and ROAS goals.
• Monitor performance metrics daily, identifying trends and acting quickly to improve results and reduce risk.
• Report weekly on all owned KPIs, ensuring accuracy, transparency, and alignment with company strategy.
• Collaborate closely with senior marketers and cross-functional teams to support new initiatives and experiment design.
• Support team members by sharing best practices and fostering a collaborative learning culture.

Your profile

• 2+ years of hands-on experience managing paid social campaigns, across Meta and TikTok.
• Strong analytical skills with the ability to translate data into clear, actionable insights.
• Structured, detail-oriented, and eager to learn fast in a dynamic, data-driven environment.
• Collaborative communicator with a proactive mindset and growth attitude.
• Experience working in performance marketing within an app-based or subscription business.
• Familiarity with attribution models, A/B testing, or creative analysis.
• Fluency in English, German is a plus.

Why us?

• Inclusive and supportive culture that values authenticity and growth — no walls, no limits, no bureaucracy. Clear strategy and purpose-driven impact — you’ll know exactly how your work drives Carly’s mission.
• Data-driven decisions and open dashboards — full transparency on goals, growth, and results
• Cross-functional collaboration — strong management, hands-on workshops, and a high learning curve
• Competitive compensation and 100% company-supported equipment to help you do your best work
• Stable and sustainable growth — proudly independent, with no external investors
• A passionate, international team based in the heart of Munich — with a view of the Alps!

Curious what the experience at Carly is like? Our team spans 30+ nationalities, and we believe in transparency, autonomy, and building meaningful relationships. Learn more on our Culture & Careers page .

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