Senior Manager, Public Relations (Bangkok-based, Relocation Provided)

Overview

Senior Manager, Public Relations (Bangkok-based, Relocation Provided) at Agoda. The role sits within Agoda’s Marketing team and focuses on elevating Agoda’s visibility across Asia Pacific and beyond. Based in Bangkok, you will report to the Director of Communications.

What you'll get to do

• Shape and define the PR strategy to elevate Agoda’s visibility in markets across Asia Pacific and beyond
• Manage and develop two direct reports, providing regular feedback, coaching, and support to help them achieve their goals
• Manage multi-market agency teams to deliver measurable consumer content
• Ideate scalable content to keep Agoda in the news leveraging a combination of data, product, campaign and corporate news
• Keep a finger on the pulse of breaking news, spot trends and other editorial/content opportunities for Agoda, what makes the news and how to create that narrative
• Problem solve to develop creative media relations strategies, while also being analytical and measurement-driven
• Provide input for the Agoda global team drafting pitches, media briefings, Q&As as well as generating campaign ideas
• Respond to global media enquiries and maintain the Agoda press office
• Manage and counsel stakeholders throughout Agoda who require PR support

What you'll need to succeed

• Creative thinking and an all-round make-it-happen team attitude
• 8+ years of experience in public relations in traditional and digital teams, ideally in both agency and in-house settings; 3+ years managing teams or direct reports
• Strong storytelling experience to consumer, corporate and B2B audiences
• Demonstrable experience of an integrated approach to PR (content, social media, influencers, media partnerships, etc.)
• Strong media contacts; sound knowledge of influencers and non-traditional channels
• Great English writing, editing and proofreading skills
• Crisis and issues management experience would be beneficial
• Quick thinking and ability to spot trends and exploit opportunities to respond quickly to social sentiment
• Project management capabilities and experience in managing creative and production resources
• Experience working within a matrix organization across multiple markets and influencing different internal and external stakeholders
• Experience in managing and optimizing budgets
• Ability to measure quality/impact of content for future improvement

Equal Opportunity Employer

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

Disclaimer: We do not accept unsolicited third-party or agency submissions. If we receive unsolicited CVs, we reserve the right to contact and hire the candidate directly without any recruitment fee obligation.

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