Stellenbeschreibung:

Title: Shopify Online Store for Dog & Cat Food – Design, Optimization & Sales-Boosting Graphics




Description:

We are looking for an experienced Shopify expert (design & technical) to make our online store for dog and cat food visually appealing, user-friendly, and optimized for sales. A base has already been set up with the Ignite Template, but it needs to be customized and professionally redesigned.

All products and descriptions are already uploaded – now we need strong look & feel, sales psychology, and graphic design to attract and convert pet owners.




Tasks & Requirements:

• 🔹 Design & User Experience
  • Customize & enhance the Ignite Template
  • Fresh, modern, pet-friendly design (target group: dog & cat owners)
  • Consistent color scheme, typography, and icons
  • Eye-catching landing/homepage design with a clear sales funnel
  • Creation of strong banners, teasers & CTAs


• 🔹 Product Presentation & Graphics
  • Optimization of existing product images (bright, fresh, consistent)
  • Creation of additional sales-driven graphics (icons for benefits, USPs, seals)
  • Design of promotional banners & product/category highlights


• 🔹 Technical Shopify Setup
  • Navigation, category & filter optimization
  • Setup of free Shopify apps/add-ons (e.g., trust badges, reviews, cross-selling)
  • Suggestion/integration of paid add-ons if necessary (only with approval & clear benefit)
  • Mobile optimization (responsive design)
  • Page speed optimization


• 🔹 Marketing & Conversion (optional, preferred)
  • Setup of upselling & cross-selling elements
  • Newsletter integration (e.g., Klaviyo or free alternatives)
  • Social media integration (Facebook, Instagram, TikTok optional)



What is already in place:

• Shopify account with Ignite Template (basic setup)
• All products & descriptions already uploaded
• Basic store structure exists



What is still needed:

• Professional design overhaul
• Sales-boosting graphics & banners
• Technical optimization & add-on setup



Requirements for the Freelancer:

• Proven Shopify experience (design & technical)
• Creative eye for fresh, modern & target-audience-driven design
• Skills in graphic design & image editing
• Understanding of e-commerce sales psychology
• Reliable and structured way of working



Note:

We prefer free add-ons; paid solutions only if they bring clear added value and after discussion.




👉 Please provide:

• Shopify references/portfolio
• A short assessment of possible improvements based on the Ignite Template
• Your project approach & estimated timeline

NOTE / HINWEIS:

EN: Please refer to Fuchsjobs for the source of your application

DE: Bitte erwähne Fuchsjobs, als Quelle Deiner Bewerbung