Stellenbeschreibung:

About:
I am an indoor cycling instructor, yoga teacher, sound healer, and artist. My mission is to inspire people through movement, sound, and creative expression while cultivating a playful yet grounded lifestyle. I am in the process of growing my Instagram presence into a cohesive personal brand that will eventually expand into retreats and a lifestyle brand. I am to promote an accessible approach to movement, spirituality, femininity and empower people into their sovereignty.


What I’m Looking For:
A social media butterfly with a sense of aesthetics and whose values align to mine to help me bring coherence, consistency, and growth to my Instagram account. I will provide visuals (photo & video) and guidelines. Your role is to take those assets and:
• Craft a coherent aesthetic (curate feed, edit reels/stories in a consistent style, manage color palette & brand vibe)
• Post consistently according to our agreed content calendar
• Engage with relevant accounts (commenting, replying, interacting authentically to build community)
• Collaborate with me on ideas, hooks, and content directions


Workflow & Time Commitment:

• We meet bi-weekly (1h video call) to plan the content calendar and align on creative direction.
• You work independently for up to 5 hours per week on scheduling, editing, posting, and engagement.
Flexible schedule, as long as posts go out on time.


What I Provide:

• Visuals (photo + video assets)
• Brand pillars, tone of voice, content direction
• Clear guidance on themes & aesthetics


What I Expect from You:

• Strong sense of aesthetics and ability to work with a defined brand style (playful, electric, grounded, feminine, artsy)
• Experience managing Instagram content calendars and growth strategies
• Ability to edit the assets, familiarity with Canva / CapCut / InShot (or similar editing tools)
• Strong copywriting in English (short captions, hooks, call-to-actions)
• Ability to engage authentically with communities (commenting, connecting) without “spammy” tactics
• Reliability, proactivity, and creativity


Nice to Have (not required):

• Background in wellness, movement, spirituality, or creative industries
• Based in Colombia


Budget:
This is a part-time freelance role at ~5h per week. Goal is to increment to 10 hours weekly as we grow the account by end of 2025 and eventually 20h weekly by 2026 as I will be launching a wellness brand.


How to Apply
Please include in your proposal:
• A short intro about you and why you’d like to work on this project
• Your portfolio + examples of Instagram accounts or brands you’ve worked on (or personal projects)
• Your hourly rate (or package rate)
• Your favorite way to make an IG feed look cohesive
✨ This role is ideal for someone who loves movement, aesthetics, and storytelling — and wants to help grow an authentic, multidimensional brand on Instagram.