Social Media Marketing Specialist

Job Title: Social Media Marketing Specialist
A B2B company is seeking a social media marketing specialist to plan, create, and manage engaging content across multiple platforms to increase brand awareness, drive audience engagement, and generate qualified leads. The role requires a strong understanding of branding, social media engagement, and webinars, as well as the ability to execute campaigns that align with the company’s overall marketing strategy. In addition to social media management, the role will involve supporting broader online marketing efforts such as email marketing, paid advertising, SEO, and content creation. This is a remote, part-time contract position with an immediate start.

Requirements:

• Experience managing social media accounts for B2B brands
• Knowledge of branding, audience engagement strategies, and webinar promotion
• Proficiency with scheduling and analytics tools such as Hootsuite, Buffer, or Meta Business Suite
• Ability to monitor performance metrics and optimize campaigns based on insights
• Basic knowledge of email marketing platforms, paid ad management, and SEO best practices
• Strong copywriting and content creation skills for professional audiences
• Collaborative mindset and ability to work with internal teams to ensure brand consistency
• Availability to begin work promptly

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