Advanced Salesforce-Marketing-Cloud Consultant (all genders)

diconium WorkFromHome

Stellenbeschreibung:

Advanced Salesforce‑Marketing‑Cloud Consultant (all genders)

1 month ago – Be among the first 25 applicants

At Diconium we drive digital business transformation across industries. As a global team member you deliver data‑driven strategies, scalable solutions and future‑proof marketing experiences to Fortune 500 firms, global leaders and SMEs.

What You’ll Do

Design and execute end‑to‑end marketing cloud journeys using Journey Builder, Automation Studio, Email Studio, Mobile, CloudPages, AMPscript/SSJS and SQL‑based segmentation.
Translate business objectives into data‑driven, multichannel orchestration; define KPIs (deliverability, engagement, conversion) and measurement plans.
Architect data and integration flows between core clouds and Marketing Cloud (Data Cloud, MC Connect, APIs, platform events); manage subscriber model, data extensions, consent & preference management (GDPR).
Lead discovery, use‑case mapping, audience design and enablement for marketing and sales stakeholders.
Bridge strategy, UX and technical implementation; create solution blueprints, data flows, mailings, HTML, CSS, AMPS scripts and governance guardrails.
Engineer requirements and process analysis (lead lifecycle, campaign ops, segmentation, scoring); advise on best practices for deliverability, compliance and data quality.
Configure, integrate, QA, test journeys and release/cutover—always focused on scalability and maintainability.
Optional: use Interaction Studio and Datorama for real‑time use cases and marketing analytics dashboards.

What You Bring

Strong expertise in Salesforce Marketing Cloud (Engagement) – Journey Builder, Automation Studio, Contact & Subscriber Model, AMPscript/SSJS, SQL; knowledge of Account Engagement (Pardot) is a plus.
Good understanding of Core Clouds (Sales & Service) – Lead/Contact/Account/Opportunity model, Campaigns, MC Connect data sync; experience with Data Cloud a plus.
At least three years of automotive sales & marketing project experience (OEM, importer, retail) with measurable impact on campaign performance and ROI.
Strong requirements management skills; translate business needs into scalable, compliant marketing architectures.
Excellent communication, presentation, and stakeholder management skills; fluent German (C1+).
High analytical and abstract thinking, confident in deliverability, consent management (GDPR), data governance and performance optimisation.
Broad knowledge of Salesforce products, APIs, integrations, basic DevOps/versioning an advantage.
Required: Salesforce Marketing Cloud Admin and Consultant certifications.
Nice to have: additional Salesforce certifications (Administrator/Consultant/Developer, Account Engagement Consultant, Data Cloud Consultant), personalisation/intelligence experience, basic Python/JS for advanced automation.