E-Commerce Growth Specialist (f/m/d)

About Franke

We, the Franke company with its three divisions, are a world’s leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60 companies, we are at home on five continents. Over 8,000 employees constantly take on new perspectives to identify opportunities and turn them into inspiring, innovative solutions for tomorrow’s demands.

About The Role

As E-Commerce Project & Growth Specialist, you’ll help us scale and optimize our global B2B webshop ecosystem while driving impactful marketing initiatives. You will also directly influence how our customers discover and purchase equipment and parts in our webshops, shaping their entire buying journey. You’ll work at the intersection of digital marketing and e‑commerce, turning ideas into campaigns that boost adoption, conversion, and customer engagement.

Your Responsibilities

• Plan and execute marketing activities – including landing page creation, newsletter campaigns, and other on‑site promotions.
• Coordinate with sales and marketing teams to align messaging and timing.
• Analyze campaign performance and webshop KPIs (traffic, conversion, order value) to recommend improvements.
• Support e‑commerce projects and learn how our ERP/webshop systems enable growth.
• Contribute to pricing, discount, and campaign discussions from a performance and growth perspective.
• Explore opportunities for e‑commerce visibility.
• Analyze growth opportunities and identify new ways to drive adoption and engagement.

Your Profile

• 2–4 years of experience in digital marketing, e‑commerce, or analytics.
• Hands‑on experience with landing pages, newsletters, and campaign execution.
• Familiarity with key e‑commerce metrics (conversion, order value, retention) and ability to connect them to business outcomes.
• Experience with tools like Adobe Creative Cloud, Marketo, and analytics platforms is a plus (not mandatory).
• Keen interest in combining business growth with technology.
• Excellent English communication skills.
• Above all: a curious, proactive, and open mindset, eager to learn, experiment, and make an impact.

Why this role

This position offers a rare combination of creative freedom and analytical work. You’ll learn how global B2B e‑commerce operates from the inside, influence how our customers interact with our platform, and help drive measurable growth. You will have a direct impact on shaping how customers browse, select, and purchase equipment within our global webshop ecosystem. It’s a role designed for someone who’s motivated to take initiative, connect data with strategy, and grow into a key contributor of our digital journey.

What we offer

• A meaningful role with real influence on how global customers purchase equipment and parts in our B2B webshops.
• Opportunity to grow into areas such as project management, analytics, process optimization.
• Daily collaboration in English with international teams.
• Flexible working hours and hybrid model (3 days in the office / 2 days remote).
• Friendly, open, and inclusive working culture.
• Modern tools and comfortable working conditions.