Founder’s Associate – Growth & Performance Marketing (all gender)

Stellenbeschreibung:

YOUR RESPONSIBILITIES

Build a new additional growth engine for a digital health company that already does millions in revenue.

Kranus Health is a fast-growing digital health company with consumer-facing products in urology and gynaecology. We’re already doing millions in revenue — but mostly by talking directly to doctors with a field sales force instead of D2C. Now we’re ready to build a world-class performance marketing machine from scratch. And we’re looking for the person who wants to own it like it’s their own business. This is full-stack growth, with real budget responsibility, real KPIs, and real impact.

Build and scale Kranus Health’s online growth engine from 0 → 1 → 10.

Build online marketing from scratch for a well-established, revenue-strong company
Own P&L + the full performance marketing KPI stack end-to-end(CAC, ROAS, LTV, payback, funnel conversion, contribution margin — the whole thing)
Run, optimize and scale acquisition across:
- Google Ads (Search, Performance Max, YouTube)
- Meta (Facebook/Instagram)
- and whatever works next (Communities,TikTok, affiliates, retargeting, partnerships)
Acquirepatients in a complex regulatory environment(this is notdropshipping—it’s healthcare and trustbuilding)
Build the funnel: creatives → landing pages → tracking → iteration → scale

YOUR TOOLKIT

You’re not “interested in marketing”. You’re obsessed with making numbers move.

A extremely detail-oriented, data-driven nerd (in the best way)
Someone who loves building things and fine-tuning daily
You work with AI agents before you ask for more team resources
Comfortable with online tools and workflows — you can MacGyver your way through anything
High-agency, outcome-obsessed, and accountable (You don’t say “someone should” — you say“I’ll do it.”)

Your background: We don’t care about perfect CVs. We care about proof of execution.

A university degree in a structured field (e.g. engineering, economics, math, science, computer science)
A track record of building something from scratch (side projects,internships with real responsibility,first 1–2 years in a high-performance environment)
Bonus points if you’ve ever
- built paid channels from zero
- owned a budget
- run experiments weekly
- done funnel + landing page work
- built dashboards and tracking (GA4, GTM, Looker, etc.)

Tools you'll probably touch

Google Adsstack (GA4, GTM, ...), Meta AdsStack
Creative AI toolchain: Superscale, Claude (Code), Recraft but also Canva, Figma
HubSpot CRM (incl. tracking / attribution setup)
Dashboards, Dashboards, Dashboards (PBI & other tools)
Landing page tools (we are team Squarespace for our LPs, but you can Claude Code your way out if you present us a good case)

Why this role is different

Real ownership: you run your channel like a business, report to Founders
Huge upside: build something that matters, scale it, lead it
Strong foundation: company is already big in other channels + you can access P&E, BI resources for scaling (if needed)
Massive learning curve: regulated growth + performance + product + funnel
Impact: you help patients get access to healthcare they actually need

We value diversity and encourage applications from all qualified candidates, regardless of gender, age, background, disability, or identity.