Freelance Performance Marketing Specialist

About dropz

Dropz is a Swiss beverage startup turning water into better drinks — with natural flavour made from real fruit and plants, and a new iced coffee line. Active in Switzerland, Germany, and Austria.

We're looking for a
German-speaking Freelance Performance Marketing Specialist
to help us scale our paid media in the DACH region.

You'll manage and optimize
Google Search, YouTube, and TikTok campaigns
, ensuring strong performance and local relevance for the German market.

What you'll do

• Manage and optimize
  Google Search & YouTube campaigns
  (performance + awareness).
• Plan and execute
  TikTok Ads
  (Spark & UGC campaigns).
• Localize ad copy, CTAs, and creative angles for the
  German audience
  .
• Track and analyze campaign performance (CTR, CVR, CAC, ROAS).
• Collaborate with our in-house creative team for new assets and test plans.
• Share insights and recommendations for scaling and improving efficiency.

What we're looking for

• Native or fluent
  German speaker
  (C1+) and strong English skills.
• 2+ years of experience managing
  Google Ads, YouTube, and TikTok Ads
  .
• Solid understanding of performance KPIs and budget optimization.
• Analytical, data-driven mindset — but creative with messaging.
• Available as a
  freelancer (remote)