FREELANCER - Sales Automation & AI Specialist

Stellenbeschreibung:

We are a specialized tech recruiting agency focused on Software Engineering, Cybersecurity, and Cloud. To scale our outbound and inbound engine, we are looking for a Sales Automation & AI Specialist who builds → runs → optimizes our entire automated sales infrastructure.

Your job is simple:

Build a machine that generates qualified leads on autopilot.

Design, implement and continuously optimize a fully automated, AI-powered outbound sales engine that drives qualified B2B recruiting leads at scale.

Set up automated sequences, triggers, workflows, lead routing & CRM integrations.
Implement tools like GoHighLevel / Pipedrive / HubSpot / Instantly / Expandi / Apollo / Clay / Make.com / Zapier / Lemlist (or equivalents).
Build scalable lead lists using scraping and enrichment tools (Apollo, Clay, Dropcontact, Lusha, PhantomBuster, Seamless, etc.).
Design automated workflows to update CRM and enrich data dynamically.
Use APIs and automations to connect multiple sources.
Build AI agents & workflows (e.g., ElevenLabs voice agents, GPT-based email writers, LinkedIn message generators ).
Create personalized outreach at scale with dynamic AI prompts and personalization rules.
Maintain quality + deliverability across all channels.

Growth & Performance Analytics

Define KPIs across the funnel: deliverability → opens → conversions → meetings booked.
Build dashboards for tracking performance + optimization.

Internal Process Automation

Automate repetitive sales tasks for the recruiting team.
Implement lead scoring, qualification flows, and routing rules.
Create internal SOPs and playbooks for scalable outbound operations.

Hard Skills

Strong experience with automation tools & growth tech :
Clay, Apollo, Instantly, Lemlist, GoHighLevel, HubSpot, Pipedrive
Deep understanding of B2B outbound flows & ICP targeting.
Experience setting up email infrastructure :
DNS, SPF, DKIM, DMARC, warm-up, deliverability management.
Ability to build API integrations , webhooks, custom automations.
Experience with AI tools : ChatGPT, ElevenLabs, Perplexity, RPA agents.
Able to create scalable scraping workflows ethically and safely.

Soft Skills

Builder mentality: test, break, fix, improve fast.
Structured, analytical thinking with a growth mindset.
Ability to work independently & take ownership of the entire automation stack.
Strong communication: able to translate technical setups into internal SOPs.

(Not required, but a big advantage)

Experience in lead automation for Recruiting / HR Tech / Staffing companies.
Understanding of the German B2B market.
Experience training AI agents (voice + text) for outbound.
Ability to write high-converting email sequences.