This is an opportunity to become a key player in our Germany sales team.

Commercial Director

We are currently recruiting for a Commercial Director to accelerate our Mass retail channel strategy within Germany. With a focus on Grocery & Discount as key channels for growth, this role will deliver the successful execution of our Go to Market Strategy, meet and exceed our KPIs, and shape our medium to longer term future plans with our customers.

Key Responsibilities:

• Channel Ownership: Full commercial ownership of the Grocery and Discount channels in Germany.
• Customer Strategy: Develop and execute differentiated strategies for each retailer, aligned with broader commercial goals.
• Team Leadership: Lead, coach, and develop a team of National Account Managers and Key Account Executives.
• P&L Management: Own the sales forecast, gross margins, trade spends, promotional budgets, and revenue targets per customer.
• Negotiation Excellence: Lead annual negotiations with local and regional customers, including buying groups.
• Retailer Relationships: Build strong, trust-based partnerships with top retailer partners.
• Contribute to wider Germany sales success as a key member of leadership team undertaking wider leadership projects, deputising for Senior Sales Director as required.

The successful candidate will be a people-focused, courageous, and results-oriented leader, fully embracing an end-to-end and entrepreneurial mindset.