Global Product Manager, Advanced Solutions

The Global Product Manager in YouGov Shopper’s Advanced Solutions Team (AST), is responsible for the commercial development and growth of our high-value product portfolio. This position involves defining product strategy, managing the complete product lifecycle, and ensuring our solutions remain commercially relevant in a competitive market. A specific objective for this role is to enhance our retail-dedicated portfolio. While much of our current toolset is manufacturer-centric, you will lead the effort to adapt the concepts and develop new ones to better serve the needs of national and multinational retailers. This vacancy reports to our Global Strategic Portfolio Director based in Belgium and works closely with a variety of commercial and solution colleagues based across Europe.

Responsibilities

Strategic Planning

• Collaborate with senior leadership to define a product vision that aligns with broader business objectives.
• Map market opportunities to guide roadmap decisions and prioritize new initiatives.
• Identify gaps in our current service to retailers to ensure our portfolio is scalable and adaptable for retail clients.

Product Lifecycle & Development

• Manage the end-to-end lifecycle, from initial ideation and concept development to launch and post-launch optimization.
• Translate market insights into clear product requirements, user stories, and acceptance criteria.
• Partner with engineering and data analytics teams to execute development initiatives while maintaining commercial focus.

Commercial Enablement

• Work with sales and marketing to refine value propositions and differentiate our offerings in the market.
• Support sales campaigns by identifying target segments and tailoring messaging to address specific customer pain points.
• Provide the technical and strategic input necessary to increase pipeline conversion within the retail sector.

Stakeholder Management

• Engage with clients and internal teams to gather feedback and prioritize future enhancements.
• Coordinate with sales teams to develop effective go-to-market strategies and product positioning.

Experience

• Experience of Retail research solutions development and commercialisation ideally with direct experience of ‘Advanced’ solutions such as; Shopper Segmentation, Shopper Touchpoints, Category Purchase Drivers and Hybrid Mix Modeling or similar.
• 5+ years in commercial research roles with a research consultancy or within the research division of a national/multinational FMCG retailer.
• A strong understanding of the current advanced research portfolio and the ability to articulate its value to varied audiences.
• Proven ability to manage complex projects and collaborate across cross-functional teams.
• A strategic, results-oriented mindset with the ability to translate market data into actionable product solutions.

This position is a hybrid working model (minimum x2 days per week in the office) and can be located in any of YouGov Shopper's main offices e.g Nuremberg, Hamburg, Frankfurt, Breda, Leuven, Warsaw or Vienna.

This vacancy hiring panel is based across Europe, as such, candidates should submit their CV's in English.

Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities.

Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do.

Life at YouGov

We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do.

We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work.

Equal Opportunity Employer

As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need.

Data Privacy

To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at