Global Product Marketing Manager - Cardiology PACS (f/m/d)

Overview

Do you want to help create the future of healthcare? Siemens Healthineers invites you to join a global team dedicated to shaping innovative medical technology solutions across diagnostic imaging, laboratory diagnostics, and digital health.

We offer a flexible, dynamic environment with opportunities to grow personally and professionally in a mobile, collaborative setting.

Position

Global Product Marketing Manager (f/m/d) – Lead the global product marketing strategy for Cardiology PACS.

Responsibilities

• Develop and continuously refine global product positioning, value proposition, and messaging for Cardiology PACS.
• Create market‑oriented product messages tailored to cardiologists, IT leaders, hospital administration, and procurement.
• Analyze international market trends, competitive landscape, and technological developments.
• Plan, execute, and publish customer outcome stories, case studies, success stories, video interviews, and clinical use cases.
• Coordinate collaboration with clinical users to showcase measurable results (e.g., efficiency gains, diagnostic quality improvements, workflow optimization).
• Produce high‑quality marketing content: whitepapers, presentations, playbooks, sales enablement kits, website content, and campaign materials.
• Maintain close collaboration with the sales team to identify market needs, success factors, and new value‑driven messages.
• Develop and implement global launch strategies for releases and new product features.
• Ensure the creation and delivery of sales tools (pitch decks, battle cards, ROI arguments, competitive analyses).
• Conduct training and coaching sessions for sales and presales teams.
• Collaborate with product management, clinical consultants, and regional marketing teams.
• Support congresses, webinars, KOL programs, and customer events.
• Coordinate cooperation with external agencies (content, video, design).

Qualifications

• Master’s degree in Marketing, Business, Medical Technology, Health Economics, or a related field.
• Several years of experience in product marketing, ideally in medical imaging, PACS, cardiology, or clinical IT.
• Additional professional experience also acceptable for candidates with a Bachelor’s degree.
• Solid experience in creating customer references, outcome stories, or clinical content.
• Good knowledge of the healthcare market (hospital structures, decision‑making processes, reimbursement).
• Proven experience working with global sales teams.

Attributes & Skills

• Fluent in English; German skills an advantage.
• Analytical thinker with precise analysis of complex market and competitive data.
• Compelling storyteller able to communicate clinical content clearly and effectively.
• Professional presenter, confident in both internal and external communication.
• Strategic, successfully implementing go‑to‑market concepts and positioning products effectively.
• Proactive, internationally connected, and enjoys direct customer interaction and intercultural collaboration.

Global Team & Culture

Siemens Healthineers is a leading global medical technology company with 73,000 dedicated colleagues in over 70 countries, driving the future of healthcare. An estimated 5 million patients worldwide benefit daily from our innovative diagnostics and therapeutic solutions across imaging, laboratory diagnostics, molecular medicine, digital health, and enterprise services.

Our culture embraces diverse perspectives, open debate, and the drive to challenge convention. Change is a constant aspect of our work; we invite you to take on new challenges, test your ideas, and celebrate success.

We are an equal opportunity employer. Applications from individuals with disabilities are welcome.

Siemens Healthineers Germany was awarded the Great Place to Work® certificate.