As Growth Lead ES for mybacs®, you will own the Spanish market P&L and lead a team of 3 across performance, content management, and digital product. You’ll report directly to management , plan and control the growth budget , and connect the ES team with our international market departments (Performance, Brand, CRM, Product, and Ops).
Your north star: +100% revenue growth in Spain while maintaining efficient acquisition costs and preparing a robust Year 2 market strategy.
Drive Growth & Profitability : Use your experience to steer the Spanish market to strong, profitable growth in 2026; own the end-to-end growth plan (strategy → execution) with clear quarterly targets on revenue, CAC, LTV, contribution margin; balance rapid growth with healthy unit economics.
Lead & Develop the ES Team (3 FTE) : Lead and coach the team; set priorities, run weekly rituals, remove blockers, and develop talent; build a culture of accountability, speed, and learning to ensure high performance across functions.
Manage Budget & Performance : Plan and control the growth budget together with the ES Performance Manager; maintain rigorous forecasting, ROAS and LTV tracking; optimize spend across channels for maximum return.
Execute Multi-Channel Growth Initiatives: Connect all growth levers — Influencer Marketing, Paid Social, Affiliate, CRM & Retention, Brand/PR, Social Media & Community, Landing Pages & CRO; ensure operational excellence for all campaigns and launches (briefings, timelines, QA, legal checks).
Build the Year-2 Market Strategy: Define positioning, portfolio focus, hero SKUs, pricing, and the promotional calendar for Spain; set the foundation for long-term, scalable growth.
Internal Collaboration across Departments: Partner with Performance, Brand, Ops, Customer Support; localize global assets, share insights, and increase experimentation velocity across markets.
4-5 years of hands‑on growth/market expansion experience (preferably in a leadership position) or similar in consumer goods (D2C/e‑commerce) for Spain.
Proven track record of scaling revenue while keeping CAC under control; confident managing large budgets with full ownership and precise forecasting.
Channel expertise across paid media , creator/influencer , affiliate , CRM/lifecycle , and CRO — you know how these play together.
Data‑driven mindset: you live in dashboards (GA4, Meta/Google Ads, Klaviyo/CRM, BI tool) and make decisions from LTV/CAC.
Leadership experience: you’ve managed a small team, set goals, coached performance, and built high‑tempo rituals.
Strong collaboration with creative/brand and performance teams; clear briefs, structured feedback, and crisp communication.
Spanish (native‑level) and English (fluent). Additional German is a plus .
Ownership, speed, and pragmatism — you ship, measure, learn, and iterate.
Veröffentlichungsdatum:
12 Dez 2025Standort:
MünchenTyp:
VollzeitArbeitsmodell:
Vor OrtKategorie:
Erfahrung:
2+ yearsArbeitsverhältnis:
Angestellt
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