GTM Engineer

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This range is provided by SalesPlaybook. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base Pay Range

SalesPlaybook is DACH’s #1 Pipeline, Sales, and HubSpot agency for B2B software companies (10–200 FTEs). We help founders and revenue teams scale fast – by turning marketing and sales into a true revenue factory: repeatable, predictable, and efficient.

Our GTM Engineers sit at the intersection of sales strategy, automation & AI, and RevOps. They design and implement the systems that power signal-based growth.

As a GTM Engineer, you’ll own the end-to-end delivery of GTM Engine projects – from technical architecture to measurable client results.

You’ll work either independently or alongside another consultant to design, build, and optimize signal-based outbound systems that combine precision targeting, automation, and AI-driven personalization.

Project Delivery & Client Impact

• Own the full lifecycle of GTM Engine projects – from discovery and system design to execution and measurable pipeline impact.
• Translate complex business goals into actionable technical architectures (automations, integrations, workflows).
• Lead technical validation and client alignment during both sales and delivery phases to ensure long‑term success.

GTM Engine Development

• Design and standardize high‑performing signal workflows, enrichment processes, and outbound frameworks.
• Integrate and optimize tools such as Clay, Teamfluence, Lemlist or Instantly to ensure system scalability.
• Evaluate and operationalize new data sources (e.g., ad intent, firmographic APIs, product usage signals).

Enablement & Process Ownership

• Build and maintain internal GTM knowledge infrastructure – including playbooks, templates, and Loom walkthroughs.
• Establish delivery standards and best practices to align client expectations with capacity and system complexity.
• Mentor junior GTM engineers and working students to ensure skill development and process consistency.

Strategic Contribution

• Identify “winning use cases” and translate them into repeatable frameworks that scale across clients.
• Collaborate with leadership on service design, new offerings, and GTM methodology refinement.

Requirements

• Proven experience delivering complex B2B automation or sales enablement projects (SaaS or professional services).
• Deep understanding of GTM tooling and RevOps architecture – ability to design technical solutions from strategic input.
• Hands‑on experience with Clay, Smartlead, Lemlist, Instantly; Automation tools: Make.com, n8n, Zapier; HubSpot CRM (data architecture, workflows, integrations).
• Advanced use of LLMs (GPT, Claude, Perplexity) for enrichment, personalization, and signal analysis.
• Strong project management skills and client‑facing communication (English & German). Analytical mindset with a focus on precision, repeatability, and measurable performance impact.

Benefits

• Building and co‑shaping DACH's leading Pipeline, Sales & HubSpot agency.
• Working with a manageable number of focused clients (4–6 simultaneously).
• Positioning as a specialist expert in the B2B sales landscape.
• 90% remote work and fast decision‑making processes.
• Performance‑based compensation based on results.
• Professional development budget of up to 5,000 CHF annually.

Seniority Level

• Associate

Employment Type

• Full‑time

Industries

• Business Consulting and Services

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