Guerlain - Fragrance Training Manager (Tokyo)

Guerlain (Japan) is looking for FRAGRANCE TRAINER who is responsible for developing and implementing training programs that enhance the knowledge, skills, and sales performance of Guerlain Beauty Ambassadors and Fragrance experts. This role plays a crucial part in ensuring that staff effectively represent and sell fragrance brands, ultimately driving sales growth and brand loyalty. This position will be reporting to Make-up and Fragrance Training Senior Manager, and located in Tokyo.

Job responsibilities

RESPONSIBILITIES

• Develop and implement effective training programs to enhance Beauty Ambassadors’ (BAs') and Expert’s productivity across client interactions, retailing methods, counter activities, and product knowledge, in accordance with Guerlain Academy guidelines and materials.
• Establish an annual training calendar synchronized with the marketing calendar and HQ guidelines, incorporating relevant marketing messages. Coordinate training availabilities with central/regional teams.
• Facilitate the Guerlain Academy module and updated brand workshops for MBC retailers.
• Support the maintenance of digital tools, including "Be Guerlain."

Training Delivery

• Conduct interactive training sessions for BA’s, Experts and Sales, utilizing various training methodologies (in-person workshops, online webinars, on-the-job coaching).
• Train expert-level BAs and conduct “Master Classes”.
• Design and develop engaging and informative training materials (presentations, manuals, online modules, interactive exercises) covering topics such as fragrance families, fragrance notes, application techniques, sales strategies, customer service, and brand storytelling.

Performance Evaluation

• Assist in assessments for the Expert program and other educational initiatives.
• Regularly assess training needs and tailor programs to address specific skill gaps and knowledge deficiencies. Stay up-to-date on industry trends, product launches, and competitor activities.
• Conduct strategic counter visits to provide on-the-job training for improved sales techniques and guide counter managers (CMs) on overall counter management, in collaboration with the retail team.

Event and Animation Support

• Support the successful execution of events and animations through various activities, including:
  • Providing support and coaching to BAs, Experts and Sales teams on product knowledge, sales techniques, and customer interactions.
  • Develop tools and resources (manuals, quick reference guides, product information sheets, selling scripts).
  • Implementation and facilitation of specific activities, as well as on-site event support for BAs and CMs.

Others

• Work closely with Marketing, Digital and Sales team to align training with brand strategy and product launches.
• Collaborate with retail partners to implement training and ensure consistent brand messaging.
• Oversee all fragrance training programs and manage budget effectively, tracking expenses and ensuring cost-effectiveness.
• Develop and deliver onboarding programs for new hires, providing foundational knowledge and skills.

Working Relationship

• All Department Heads and Staff
• All Counter Manager and Beauty Ambassador
• HQ Training Department
• Fragrance Training Manager, Guerlain K.K.
• Training Manager of the company or other LVMH Group companies

Profile

Required Skills and Experience

• Bachelor’s degree in a related field (e.g Education, Business, Marketing)
• Proven experience in training and development, preferably within the fragrance or cosmetics industry.
• Excellent communication and presentation skills.
• Excellent organizational and time management abilities.
• Strong problem-solving abilities.
• Knowledge of the cosmetics industry.
• Proficiency in computer applications (e.g., Microsoft Office Suite).

Language Skills

• Japanese (Business – Native) (JLPT 1)

Desired Personal Attributes :

• Positive and enthusiastic attitude.
• Genuine interest in developing others.
• Strategic thinking and planning capabilities.
• Collaborative work style with colleagues at all levels.
• Commitment to personal growth and responsiveness to feedback.

Additional information

Since 1828, Guerlain has always been about revealing wonders – through the crafting of exceptional, audacious fragrances and beauty products. We run a transformation at a fast pace and are onboarded on the accelerating elevation journey that will lead us to the clear destination of being the most iconic high perfumery and high cosmetic house in image and products, above the competition, the most exclusive one.

It all began with Pierre-François-Pascal Guerlain. A perfumer, chemist, inventor and researcher, the House’s founder settledup his first boutique in the heart of Paris, at 42, rue de Rivoli. The address quickly became an essential destination for dandies and elegant women. The House’s reputation at the courts of Europe peaked when in 1853, for the marriage of Napoleon III and Empress Eugénie, Pierre-François-Pascal created his Eau de Cologne Impériale, which he gave to the young bride as a wedding present.
Since then, five successive generations of Guerlain perfumers have held the House’s creative reins. Today, Thierry Wasser is the heir to an olfactory legacy of some 1100 fragrances and the intrepid leader of future projects, exploring the world in search of the most exclusive raw materials.

Crafting Dreams Starts With Yours

At LVMH, people make the difference in the art of crafting dreams.
Our people fuel our dynamic, entrepreneurial culture. We value collective ambitions, encouraging our talents to push boundaries and champion a curious, audacious state of mind. Our commitment to excellence is reflected in nurturing every individual with a growth mindset and development opportunities, consistently empowering them to reach their full potential. We are actively committed to positive impact through an inclusive environment that supports and gives back to our talented community.
Join us at LVMH, where your talent is at the heart of our collective successes.