Head of Business Performance and Insights

our careers website to learn more.

Team Mission  

The mission of our FP&A team is to drive sustainable growth by leveraging strategic financial planning and robust data-driven insights.

As the Head of Business Performance, you will evolve how we measure and drive success across GetYourGuide - from understanding the customer journey to growing markets efficiently - and connecting them to company strategy. Your insights will empower teams to make smarter, faster decisions that accelerate us on our path to becoming the undisputed global leader in travel experiences. 

Based in our Berlin headquarters and reporting to the Director of Marketing FP&A, you will be a key driver of business performance excellence at GetYourGuide. Your role will be crucial in transforming data into strategic insights, enabling informed decision-making, and ensuring our rapidly growing marketplace achieves its ambitious goals.

You will:

• Performance Excellence: Drive strategic decision-making through robust business performance analysis, ensuring GetYourGuide's market leadership through data-driven reporting and insights.
• Customer Value Understanding: Spearhead the development of strategic KPIs that measure and enhance our understanding of customer performance metrics and their impact on business outcomes, crucial for maintaining GetYourGuide's competitive edge.
• Metrics and Reporting Champion: Design and implement best-in-class reporting systems that democratise data across the org and provide clear visibility into business performance, enabling rapid, informed decisions in our fast-paced environment. 
• Business Narrative Leadership: Transform complex data into compelling stories that deepen our business understanding and unlock growth opportunities across our marketplace.
• Strategic Leadership: Demonstrate thought leadership and strategic influence across all levels of the organization, with opportunity to build and lead a team as our business performance function scales.

Who you are:

• 7+ years of relevant experience within a fast-paced and dynamic business environment.
• Understanding Marketing ROI (return on investment) concepts, such as ROAS, incrementality, cohort analyses and CLV (customer lifetime value)  
• Able to drive change in a complex organisation by challenging status quo and influencing senior leadership 
• Exceptional communication skills, capable of articulating complex analyses clearly and concisely to leadership.
• Highly analytical, with experience with BI tools (e.g., Tableau, Looker) 
• Desirable-understanding of data warehouse architecture and database querying (e.g., SQL) 
• Strategic mindset, leveraging data-driven insights and business acumen to steer key business decisions.
• Dynamic and proactive, thriving in a results-driven environment and consistently driving projects forward.
• Advanced proficiency in Google Suite, MS Office, and financial modelling, with experience in ERP or CPM systems highly beneficial.

Please note this role is a hybrid position based out of our Berlin headquarters. Its essential you can based in Berlin or open to relocation. We can discuss relocation and visa support as we move the successful candidate through the interview process.

Curious to learn more? Join us in shaping the future of travel experiences.

How we set you up for success:

• Invest in your development with an annual personal growth budget
• Enjoy flexibility with a hybrid work-from-home and telecommuting policy (30 days telecommuting and 3 days min in the office Mondays, Tuesdays and Thursdays)
• Save on transportation costs with discounted public transportation tickets
• Support your loved ones with generous maternity and paternity leave policies

And more...

We look forward to hearing from you

Unlock your full potential and join our mission to create unforgettable experiences for millions around the world. If you have the skills and passion for joining our team, we invite you to apply by submitting your CV/resume in English through the form below. Check out how we hire for tips and visibility into our process and check out life at GetYourGuide. If you have any further questions, please do not hesitate to contact us via

We are an equal-opportunity employer

Our commitment is that every qualified person will be evaluated according to skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with the application. 

Important notice: Protect yourself from recruitment scams

We want to ensure your safety during the application process. Please be aware of potential scammers impersonating GetYourGuide recruiters. Remember, GetYourGuide never requests payment or sensitive personal information during recruitment. All official job opportunities are exclusively posted on our Careers page. If you suspect fraudulent activity, report it to Stay vigilant and protect yourself from recruitment scams.

#LI-Hybrid