Head of Category

About us

At Dyson, we solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better. We're driven by progress and thrive on the challenge of relentless improvement.

Our commercial strategies should launch our pioneering technologies and explain why they are better as simply and clearly as possible. We create customer and owner experiences that are authentic and uniquely Dyson. 

About the role

As our Head of Category, you will:

• Lead strategic brand management, communication, marketing launch strategies, and BBI for the Beauty category.
• Oversee category P&L, ensuring shrewd investment and driving proactive efficiencies.
• Develop brand communications strategy, ensuring clear brand differentiation and superiority.
• Manage market strategy and key projects, proactively handling product pipelines and retail/sales strategy changes.
• Collaborate with cross-functional teams to ensure effective media translation of category vision.
• Build effective relationships with PR, Communications, and sales teams for integrated marketing efforts.
• Accountable for strategic ranging of the category, ensuring efficient range to drive market ambition.
• Empower team members to track forecasting and stock levels for strategic launches and business stability.
• Inspire and lead the marketing team through feedback, objectives, and career planning.
• Develop talent and succession plans to ensure organizational readiness for future challenges.

About you

To succeed in the role, we expect you to have:

• At least 8 years of solid marketing background with management-level experience.
• Experience in brand and category management.
• Strong knowledge of traditional and digital media.
• Line management experience is essential.
• Ability to engage, motivate, and lead teams effectively.
• Strong analytical and strategic planning skills.
• Creative thinker with effective presentation abilities.
• Demonstrated senior team leadership skills.
• Ability to influence at all levels of the organization.
• Diligent, approachable, and supportive demeanour

Reward

At Dyson, Reward goes beyond just salary and bonuses. Through a comprehensive package of Financial, Lifestyle, and Health Benefits, we provide support tailored to every stage of life and the moments that matter most.

Working policy

At Dyson, our vibrant campus culture is built on in-person collaboration, creativity, and shared learning. Working side by side not only fuels our innovation, but also creates a strong sense of belonging. To nurture this dynamic and inclusive environment, we do not offer a regular hybrid working arrangement.

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Dyson is an equal opportunity employer. We know that great minds don't think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.