Head of Global Marketing

Overview

Our client is a fast-growing software company transforming how healthcare is delivered — with cutting-edge technology, strong traction across Europe, and ambitious international expansion plans.

We’re looking for a Head of Global Marketing (f/d/m) to rethink how they show up in the world. Someone who brings fresh ideas, strategic clarity, and a deep understanding of how to scale a B2B SaaS business internationally — especially into new markets across the Nordics, Baltics, and Asia.

Your Mission

Lead the global marketing strategy and help them scale internationally. Key responsibilities:

• Own brand, campaigns, and demand gen across all regions
• Build a distinct, consistent brand identity
• Drive go-to-market efforts in Nordics, Baltics, and Asia
• Elevate visibility beyond typical trade show playbooks
• Align with Sales & Product to speak directly to clinicians, not just IT
• Mentor and grow a high-performing marketing team (~5 FTE)
• Launch impactful campaigns across digital, events, and media

What You Bring

• Proven B2B SaaS marketing leadership (esp. scale-up environments)
• Experience building brands in new, complex markets
• Healthcare or regulated industry know-how a big plus
• Creative, challenger mindset with a bias for action
• Strong leadership and team development skills
• Fluent English and German are a must

What They Offer

• Strategic ownership with full executive support
• A product that matters, and a team ready to scale
• Open, international culture that rewards bold thinking

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing

Industries

• Software Development

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