Head of New Business Development

VoCoVo specialises in innovative communication solutions tailored for businesses, particularly within the retail sector. Our flagship products create a connected store experience, facilitating seamless communication among retail staff to enhance efficiency and elevate customer service.

With over 250,000 users across more than 10,000 locations in 21+ countries, and recognition as one of the top 100 best small‑to‑medium size businesses to work for, join us on our journey!

Please note, Applications close on 4th January. We’ll review all applications after this date and follow up with candidates shortly.

Role Overview

As Head of New Business Sales EU (m/f/d), you’ll lead our European new business function, driving growth across Germany and the UK and helping some of Europe’s biggest retailers adopt VoCoVo for the first time.

Reporting to the VP of Sales EU, you’ll be accountable for delivering new revenue through enterprise customers, shaping our European new business strategy, and leading teams of Germany‑based Senior Business Development Managers and UK‑based Business Development Managers.

Please note, to apply for this position you must be based within a commutable distance to Düsseldorf and have the legal right to work in Germany.

What we’re looking for

• 10+ years in B2B sales, with 5+ years in senior sales leadership roles
• Proven success selling to enterprise retail customers and closing high‑value £/€ deals
• Strong experience selling hardware and SaaS solutions across CAPEX and OPEX models
• Background in retail technology or in‑store solutions
• Demonstrated success executing international new business and go‑to‑market strategies
• Deep understanding of long, complex enterprise sales cycles (9–18 months)
• Strong forecasting, pipeline management, and CRM discipline (HubSpot preferred)
• Confident engaging and negotiating with senior and C‑suite stakeholders
• Fluent German and English

Nice to have

• Experience opening new European markets
• Experience scaling BDM teams in a high‑growth environment
• Understanding of European retail buying dynamics

What you’ll do

• Build, coach, and inspire high‑performing teams of Senior BDMs and BDMs
• Own and deliver European new business revenue targets and pipeline health
• Define and execute a clear, scalable European new business sales strategy
• Drive consistent sales execution through coaching, forecasting, and process discipline
• Lead enterprise deal strategy and support complex, high‑value negotiations
• Act as senior escalation point for strategic new business opportunities
• Partner closely with Marketing to drive demand and pipeline generation
• Work with Product and Customer Success to ensure strong handovers post‑sale
• Maintain high‑quality data, forecasting accuracy, and pipeline visibility in HubSpot
• Hire, develop, and retain top new business sales talent across Europe
• Represent VoCoVo at key retail and technology events

Salary range: €135,000 – €150,000 base salary per year, plus commission.

• 28 days holiday per year plus public holidays
• Company‑organised events
• Apple MacBook, Wireless Magic Mouse and Keyboard, monitor and headphones

Diversity and Inclusion

At VoCoVo, we are dedicated to fostering a diverse and inclusive workplace where everyone feels valued, respected, and empowered to thrive. We welcome applications from individuals of all backgrounds and experiences. Our commitment is to create an environment that champions equity, innovation, and collaboration, ensuring all team members can flourish. Join us in shaping the future together.

We are also committed to ensuring an inclusive recruitment process, so please let us know if you need any reasonable adjustments at any stage.

Company Values

• VALUED – Our colleagues, customers and stakeholders are valued; treated with respect, empathy, and operate with honesty and integrity
• ONE TEAM – Collaboration of all for VoCoVo’s happiness and success
• INNOVATION – Our products are constantly evolving to tackle the pain points of retailers across the globe
• CUSTOMER FOCUSED – Our customers love VoCoVo at every level, every interaction with us is frictionless, and we are integral to their operations
• EMPOWERED – Our people are empowered to do the right thing and make decisions without loads of red tape

If you feel this could be the right fit, apply now!

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