Inside Sales Representative (m/f/x)

Lawo, based in Rastatt, Germany, is an innovative, leading supplier of professional audio, video and control solutions to the world-wide broadcast market. We develop and manufacture our products in Germany and support them with a global Customer Support Team.

GROW WITH US! To strengthen our Inside Sales team, we have an immediate opening for an

Inside Sales Representative (m/f/x)

YOUR KEY RESPONSIBILITIES

As an Inside Sales Representative at Lawo, you will play a critical role in supporting the Sales Organization by developing and maintaining strong relationships with customers, partners, and internal stakeholders. You will be responsible for driving sales development activities, managing inbound and outbound communications, and ensuring a seamless customer experience across the entire Lawo portfolio of broadcast and media solutions.

• Primary responsibilities include executing, managing, and growing support contracts (SLA’s) and Lawo Academy Sales opportunities through renewals and new sales
• Manage the lead lifecycle and coordinate communications to ensure timely follow-up and effective sales engagement
• Help develop and support sales campaigns and promotional initiatives by executing targeted outreach and follow-up
• Support Front Line Sales team with development and maintenance of relationships with assigned customers and accounts
• Quickly develop knowledge of Lawo product and solution portfolio
• Maintain accurate records of customer interactions and sales activities in the CRM system
• Assist Sales Support team with quote creation and Jira management when required
• Occasionally attend trade shows, road shows and sales meetings
• Long-range responsibilities may include managing small to mid-size sales opportunities

YOUR PROFILE

• Bachelor's degree or equivalent qualification
• Experience in inside sales, sales support, or customer service, ideally in the broadcast or media technology sector
• Confident use of Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Fluent in English; additional language skills (e.g. German, Spanish, French, Arabic) are a distinct asset
• Experience with CRM systems, preferably Microsoft Dynamics, Salesforce, HubSpot
• Good presentation skills and the ability to convey technical concepts to non-technical audiences
• Excellent verbal and written communication skills
• Active listener with an ability to identify customer needs
• Highly organized with strong time management and prioritization skills
• Adaptable and willing to learn new tools, technologies, and processes
• Basic knowledge of the Lawo product portfolio is an advantage

OUR OFFER

• Flexible working hours and home office days
• Attractive salary with additional benefits
• Company pension plan
• Daily catering with a large selection of meals
• Sun terrace for breaks
• Employee events
• Further training opportunities
• A highly motivated team and an international environment
• ...