(Junior) Marketing Manager (m/f/x)

Rail-Flow Frankfurt

Stellenbeschreibung:

Your mission

Strategic planning and content creation: You will develop and create key digital content along the customer journey to effectively generate demand and leads.
Targeted content customisation: You adapt content specifically for target customers and ensure its distribution via optimal touchpoints, including social media and search engine advertising.
Further development of marketing strategies: You are actively involved in the further development of our marketing strategies and the positioning of our brand.
Email marketing: You plan and realise high-performance email campaigns to activate and reactivate our target groups.
Event management: You will conceptualise and coordinate trade fair appearances and participation in events and congresses.
Collaboration with specialist departments: You work closely with various specialist departments to precisely address target groups and implement sales‑promoting marketing campaigns.
Content creation: You create or procure content for brochures, flyers, texts as well as image and video material.
Management of external partners: You will be responsible for managing our external agencies and service providers.

Your profile

You have a degree in marketing, communications, journalism, or a comparable field.
You have at least 2 years of professional experience and feel at home in the field of content or creative marketing.
Ideally, you have industry experience in software or in an agency environment and bring knowledge in B2B marketing.
You are proficient in the conception and application of content marketing strategies and have a good sense of storytelling and target audience communication.
You are highly self‑motivated, work independently, structured, and solution‑oriented.
You are competent in using marketing tools such as CMS (Wordpress) and CRM tools (Hubspot).
You are fluent in both German and English at a C2 level.

Why us?

Gestalte die Zukunft mit, indem du den Verkehr von der Straße auf die Schiene verlagerst.
Werde Teil eines dynamischen, internationalen Teams, in dem das Senior Management umfassende Erfahrung aus der Unternehmens- und Gründerwelt mitbringt.
Genieße ein hohes Maß an kreativer Freiheit und Entscheidungskompetenz, unterstützt durch ein attraktives Gesamtpaket, das folgende Vorteile umfasst:

Bezuschusstes Deutschland-Ticket oder Givve‑Card
Fahrrad‑Leasing‑Programme über Leasing‑Center oder BusinessBike
Weiterbildungsbudget für deine berufliche Weiterentwicklung
Hochwertige IT‑Ausstattung
Zwei großartige Team‑Events pro Jahr

About Us

The freight tech scale‑up Rail‑Flow, with over 170 employees, is revolutionising efficiency and access to rail freight and intermodal transport. The innovative Rail‑Flow‑platform offers customised solutions such as marketplace, collaboration, CRM and transport management tools that optimise all processes along the rail logistics value chain. By speeding up processes and increasing the competitiveness of rail transport, Rail‑Flow makes a decisive contribution to shifting transport from road to rail and thus to reducing CO2 emissions. Over 500 companies – which include rail freight companies, rail freight forwarders, intermodal operators and shippers – already rely on Rail‑Flow's solutions.