Marketing Executive - Influencer Marketing (France)

Marketing Executive - Influencer Marketing (France)

YesStyle.com is a leading global online retailer that specializes in Korean and other Asian beauty, fashion and lifestyle products. Along with our sister company AsianBeautyWholesale.com which serves as a B2B distribution platform, we bring over thousands of brands to millions of customers worldwide. Learn about us at

Objective

The individual would grow YesStyle's influencer network in France (and other French speaking markets in Europe) to increase and strengthen the brand visibility in the market through impactful strategy and creative marketing campaigns to reach our target audience.

Key Responsibilities

• Create and implement influencer marketing strategies in line with the overall marketing goals to strengthen brand awareness.
• Identify and engage with relevant influencers profiles to create content on social media channels such as YouTube, Instagram and TikTok.
• Build and maintain strong and long term partnerships with engaged influencers.
• Study the local market and the competitors to give insight on how to gain a competitive advantage within the market.
• Suggest and implement influencer marketing campaigns to build brand awareness and give more exposure to our influencer partners.
• Be the main point of contact between YesStyle and influencers offering a unique experience and good service.
• Prepare marketing reports and track various data metrics for influencers.

Requirements

• Bachelor’s degree in marketing, communications, or a related field
• At least 3 years of relevant experience in marketing.
• Excellent oral and written communication skills in English and French.
• Social media savvy and understanding of influencer marketing strategies and techniques
• Data analysis skills
• Strong skills in communication and stakeholder management
• Candidates with less experience will be considered as Marketing Assistant level

Why YesStyle

• Be part of the international company with offices around the globe: Hong Kong, Seoul, Berlin, and Tokyo
• Hybrid office policy to support a healthy work-life balance
• Employee discount on the whole product assortment of YesStyle
• Modern office at the heart of Berlin

Seniority level

Associate

Employment type

Full-time

Job function

Marketing and Business Development

Industries

Retail, Online and Mail Order Retail, and Internet Marketplace Platforms