Marketing Manager (Geely Auto Brand)

Stellenbeschreibung:

Responsibilities

  • New Geely brand building in Local market
  • Management and assurance of qualified suppliers, digital agency, advertising agency, influencers and media to support Geely brand
  • Planning, management, organization and execution of events, especially the launching event in 2024
  • Responsible for the brand strategy of Geely with proper positioning in Local market
  • Generation of annual MKT plan, analysis and update of the market and industry information of Local market automotive
  • Target market definition for different segment and portfolio; explore and deep insight into market opportunities
  • Development and implementation of promotion strategy and customer loyalty
  • Budget management and work equipment management
  • Homologate image and process control
  • Generation and implementation of brand CRM
  • Generation of strategies to increase conversion % in digital sales with the Geely distributor network
  • Creation of dashboard to consult the results of leads by distributor and national level
  • ROI analysis by digital channel
  • Project leader "digital transformation" in business processes at Geely distributors
  • Update of Geely Local market with design thinking methodology
  • Implementation of automatic bot in website
  • Implementation of surveys by WhatsApp API
  • Achievement of implementation of green check in WhatsApp API
  • Planning and development of online car purchase

Qualifications

  • Work experience: 5 years or above in Auto Communication
  • Value motivation: enjoy the sense of achievement under high pressure and pursue the achievement of goals
  • English can be used as work language

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries

Motor Vehicle Manufacturing

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NOTE / HINWEIS:
EnglishEN: Please refer to Fuchsjobs for the source of your application
DeutschDE: Bitte erwähne Fuchsjobs, als Quelle Deiner Bewerbung

Stelleninformationen

  • Veröffentlichungsdatum:

    29 Dez 2025
  • Standort:

    Raunheim
  • Typ:

    Vollzeit
  • Arbeitsmodell:

    Vor Ort
  • Kategorie:

  • Erfahrung:

    2+ years
  • Arbeitsverhältnis:

    Angestellt

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