Marketing Manager (Remote from Europe)

Marketing Manager (Remote from Europe) – Gnosis

About Circles

Circles is a bold new experiment in peer‑to‑peer money that restores agency to people and communities. It differs from other protocols through a fair emission schedule of one token per hour per human, encouraging usage over hoarding. Any human can become an issuer of money without gatekeepers, provided they are trusted within their trust graph. In essence it is a form of “social money” that reimagines the creation and access to money. Circles is open‑source, collaborative, audacious, and backed by Gnosis.

Team and role overview

Our mission is to make money fairer and empower every human with greater financial freedom through blockchain technology. The long‑term vision is to build an all‑in‑one money app that serves as the consumer gateway to everything Gnosis offers. We are seeking a dynamic and highly motivated Marketing Manager to drive our brand presence and campaign success. The role translates complex concepts into compelling narratives, accelerates adoption, deepens community engagement, and drives awareness of Circles.

Key Responsibilities

• Brand
  • Act as the brand strategist, crafting an inspiring narrative that articulates the fundamental “why” behind Circles and codifying comprehensive brand positioning and unified message architecture.
  • Serve as a self‑starting public advocate and evangelist, proactively building relationships and protecting the project’s vision and reputation.
• Content
  • Own the entire content lifecycle across long‑form, short‑form, and educational materials to reduce friction of engaging with crypto and Circles concepts.
  • Strategically manage Circles website, landing pages, and the Gnosis App Circles section, focusing on clear messaging, optimal user experience, and maximizing conversion rates to new user sign‑ups.
  • Lead day‑to‑day management and growth of all social media channels, ensuring brand consistency and driving engagement with relevant topics.
  • Establish formal communication, coordinate messaging and GTM activities with the Gnosis App/Product team, ensuring technical updates are consistently translated into clear, value‑driven user outcomes.
• Community
  • Cultivate and support Circles communities and groups, turning users into active participants and local hub organizers.
  • Plan, coordinate, and execute community events, meetups, and presence at relevant industry conferences (virtual and in‑person).
  • Define and track key brand health metrics, community growth, and awareness of core concepts.

Who You Are

• 5+ years of marketing experience with demonstrable success in a brand‑led role, preferably in a mission‑driven, technology, or social impact sector.
• Strong marketing skills and a proven track record in content strategy, social media management, and community building.
• A deep understanding of money‑creation concepts and genuine enthusiasm for Web of Trust and other trust‑based social graph technologies.
• Interest in hands‑on experience with local/community currencies, local‑first economies, or non‑traditional value‑exchange systems.
• Immersion in existing communities concerned with the global financial system and seeking long‑term solutions (strong plus).
• Experience in the crypto/Web3 space with a foundational understanding of blockchain, decentralized finance, and the challenges of driving adoption for a novel protocol.

Mindset & Attributes

• Brand‑led storyteller: an exceptional communicator capable of simplifying highly complex technical and economic concepts into emotionally resonant narratives.
• Self‑starting evangelist: highly proactive, with a natural ability to build relationships, speak publicly, and recruit others to a cause.
• High ownership: comfortable acting as a solo owner of key marketing functions, thriving in an autonomous environment with a high bias for action.
• Community builder: skilled in fostering a global, diverse, and ethically motivated community around shared values and ideals.

What We Can Offer You

• Personal development: pursue professional goals with our support, including education budgets and conference allowances.
• Innovation and experimentation: dedicate Friday afternoons to research or side projects within our ecosystem.
• Flat hierarchy: ideas and contributions are valued and heard in a non‑complex structure.
• Flexible and remote work: adapt working schedules to fit professional and personal life.
• State‑of‑the‑art equipment: receive the latest hardware and tools necessary for peak performance.
• Growth and opportunity: advance with Gnosis as it expands, with significant impact potential.
• Community and mission: join a passionate team that values shared goals.

At Gnosis, we strive to create an inclusive environment that empowers our team members. We believe that our products and services benefit from diverse backgrounds and experiences and are proud to be an equal‑opportunity employer: all qualified applicants are considered for positions regardless of race, ethnic origin, age, religion or belief, marital status, gender identification, sexual orientation, or physical ability.

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Marketing

Industries: Business Consulting and Services