Merchandise Manager Germany (m/w/d)

As a Merchandise Manager for Fjällräven Germany , you will be responsible for developing and executing the local merchandise strategy that ensures the Fjällräven brand is consistently and effectively represented across the German market. This role combines strategic planning, analytical thinking, and close collaboration with global and local teams to optimize assortment, stock flow, and profitability.

What you will do

• Define and manage the local base assortment for all Fjällräven Brand Corners within Globetrotter stores, aligning with global brand direction and market needs.
• Own the end-to-end merchandise and assortment planning process, from seasonal strategy to in-season execution, ensuring consistency and brand excellence.
• Develop and manage replenishment processes and min/max logic to maintain optimal stock flow, availability, and sell-through across stores.
• Analyze weekly sales, sell-through, and performance data to identify trends, gaps, and opportunities, translating insights into actionable plans.
• Manage Open-To-Buy (OTB), demand forecasting, and purchasing budgets to optimize inventory, reduce overstock, and improve profitability.
• Coordinate closely with Global Demand Planning, Sales, and Account Planning to ensure alignment between pre-orders, replenishment, and market demand.
• Define purchase quantities at SKU and product group level and communicate requirements accurately and on time.
• Support pricing and margin strategies through market, competitor, and profitability analyses.
• Monitor and review in-season performance, stock levels, and in-store execution to uphold a premium and consistent Fjällräven brand presentation.
• Compile and report market, trend, and performance insights to inform strategic decisions and continuous improvement.

Who you are

• Bachelor’s degree in Business, Merchandising, or related field.
• 3-5 years of experience in merchandise planning, buying, or assortment management—preferably within outdoor, sportswear, or premium retail.
• Strong analytical and numerical skills with proficiency in Excel and planning tools.
• Excellent communication and stakeholder management skills.
• Business fluent in English and German (written and spoken).
• Hands‑on mentality is a strong plus.

Our offer

• An international work environment where initiatives are cherished.
• Opportunity to invest in you retirement via subsidised partners (bAV).
• Marvelous colleagues that share a passion for the outdoors and sustainability.
• Subsidised EGYM Wellpass membership with access to over 13,400 fitness studios and sports facilities across Germany and Austria for 25 Euro per month.
• Possibility to lease a Job‑bike with JobRad for a value up to 10,000.00 Euro.
• Opportunity to learn more about the outdoors, for instance, Fjällräven Classic and/or Winter education.

About us

We are an international outdoor company with an aim to connect more people to nature. Since our start in 1960, a lot has changed, but our mission has not wavered.

We recognise the impact of climate change and the threat it poses to the natural world. We are active partners in creating a future where outdoor lovers can enjoy nature for generations to come. Our sustainability promise is our Code of Conduct, The Fjällräven Way, and is an ever‑present reminder that our business decisions are always in favour of protecting and preserving nature.

Fjällräven celebrates diversity and is committed to continually striving to create and grow a diverse and inclusive workplace for all employees. We aim to facilitate a safe, fair and kind work environment where all feel welcome and can thrive.

In 1960, Åke Nordin founded Fjällräven in his basement in the town of Örnsköldsvik in northern Sweden. Today the company’s timeless, functional and durable outdoor equipment enjoys a global presence and can be found in over 70 countries.

Fjällräven’s product range comprises outdoor clothing and accessories for men and women as well as backpacks, tents and sleeping bags. As a company, Fjällräven makes every effort to act responsibly towards people, wildlife and the environment and to encourage people to take an interest in outdoor life.

The company is the initiator of two popular outdoor events, Fjällräven Classic and Fjällräven Polar, which attract thousands of participants every year. Fjällräven is part of Fenix Outdoor AB.

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