OFF Page SEO Manager

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We’re looking for a Link Building Manager who’s ready to take ownership of our off‑page SEO operations and lead a growing team of talented link builders. This role blends strategy, leadership, and hands‑on SEO work. You’ll shape and execute link‑building strategies across multiple client accounts while ensuring operational excellence and continuous improvement.

Base pay range

$18,000.00/yr - $21,600.00/yr

What You’ll Be Doing

• Lead and manage a team of freelance and full‑time link builders & virtual assistants
• Own and improve our link‑building strategy to grow organic visibility and rankings
• Coordinate with SEO & Content teams to align campaigns with on‑page efforts
• Approve and QA link prospects to ensure quality and relevance
• Set, track, and review monthly KPIs for link acquisition and performance
• Train, guide, and motivate your team to reach targets and maintain excellence
• Analyze backlink data to identify trends, issues, and growth opportunities
• Research and test new link‑building techniques — from digital PR to niche edits
• Maintain strong relationships with webmasters, bloggers, and partners
• Develop and refine SOPs for scalability, consistency, and efficiency
• Report results and insights to management with clarity and accuracy

About You

• 2 years of experience in link building or off‑page SEO (agency experience preferred)
• 1+ year in a team lead or management role within SEO or digital marketing (Igaming Niche)
• Deep understanding of backlink strategy, quality metrics, and anchor text optimization
• Confident using Ahrefs, SEMrush, Google Search Console, Screaming Frog, and Pitchbox
• Comfortable analyzing data and turning insights into actionable strategy
• Excellent written English; persuasive communication and outreach skills
• Strong organizational and project management skills — you love structure
• Growth mindset — resourceful, proactive, and solution‑oriented
• Tech‑savvy with experience using Google Sheets, Notion, or Airtable
• Stable internet connection and willingness to use time‑tracking software

What Success Looks Like

• Consistent delivery of high‑quality, relevant links each month
• A well‑trained, high‑performing link‑building team
• Improved client backlink profiles and measurable ranking growth
• Streamlined systems and SOPs that enhance efficiency
• Collaboration and communication across SEO, content, and management

Why You’ll Love Working With Us

• 100% Remote – work from anywhere
• Flexible hours – results matter more than the clock
• Paid time off (for permanent employees)

Referrals increase your chances of interviewing at White Light Digital Marketing by 2x

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Sales

Industry

Advertising Services