Product Manager – Consumer Health Apps

Who we are

Kranus Health is ending the silent suffering in urology with three insurance-reimbursed digital therapeutic apps: Kranus Mictera (urinary incontinence in women), Lutera (LUTS symptoms in men), and Edera (erectile dysfunction). AI‑first by default. Real ownership over real outcomes. If you live and breathe change, you will feel at home here.

Job Description

More than half of our patients are still actively in therapy after 3 months. This is exceptional for any consumer‑facing app, and driven by two things: the genuine suffering these conditions cause, and the fact that a doctor prescribed this. Patients come in motivated. But we know we have real gaps. Parts of our apps need to be rebuilt from scratch, the user experience has room to grow significantly, and we believe that great product work can push real‑world outcomes well beyond what our clinical studies already proved. This role exists to make that happen.

What You'll Be Walking Into

• Real patients, real outcomes: Thousands of patients actively completing therapy, and the medical outcome data to prove it works.
• A clear ceiling to break: More than half of our patients complete the full therapy. But we know engagement and retention can go much further, and closing that gap is yours to own.
• AI as a real lever: You won't be prototyping AI features. You'll ship them to patients this year.
• Clinically proven, insurer‑backed: Built by urologists, validated in studies, reimbursed by German health insurers, we have cleared the bar most digital health companies never reach.

What you'll do

• Mobile ownership: Mictera, Lutera, Edera – three apps, three patient populations, one PM who owns them all end‑to‑end.
• App Store excellence: Own ASO, ratings, and store presence across all three apps, knowing that for many patients, searching the App Store is the first time they dare to address their condition.
• Journey thinking: The journey from "my doctor prescribed this app" to "I completed my therapy" is full of drop‑off moments. Obsess over every single one, from prescription to onboarding to active therapy to long‑term retention.
• Behavior & retention: Apply habit loops, nudges, feedback systems, and engagement mechanics not to spike interaction, but to keep a patient coming back for day 47 of their therapy.
• Data & experimentation: Start with a hypothesis, a metric, and a test.
• AI product leadership: Ship our first AI‑powered features this year and judge which AI ideas are genuinely useful to a patient and which are just impressive demos.

Your Toolkit

• Mobile depth: Hands‑on experience in a small consumer mobile apps product team with a high number of users (ideally 1M+ users).
• Store mastery: Deep knowledge of the Apple App Store and Google Play ecosystems, including ASO and review management.
• Platform fluency: Understand iOS and Android technical realities and work with them.
• Health or behavior background: Experience building patient‑centric or behavior‑change products or a genuine passion for it.
• AI product sense: First hands‑on experience shipping AI‑powered features.
• Drive: Naturally push topics forward, bring people along, and don't wait to be asked.
• Tools: Figma, Lovable, Replit, Claude Code, Jira – we are tool‑agnostic but AI‑first.
• Languages: Fluent in German and English.
• User research reflex: Spin up an AI prototype, put it in front of a patient, and bring back insights without a dedicated UX designer.

Our Support And Your Benefits

• Permanent contract and flexible home office.
• Body & Mind: "Urban Sports Club" membership and a leased bicycle.
• Future: Company pension scheme with detailed explanation.
• Impact: Work meaningfully to improve patient health care every day.
• Teamwork: Highly motivated team with flat hierarchies and lots of fun.

Contact

If you have any questions about the role, feel free to reach out directly to our People & Recruiting Manager, Annkathrin, at

About Us

We are Kranus Health, a digital health company actively advancing virtual care in urology. Together, we develop evidence‑based digital therapies that provide people with location‑independent access to specialized medical care. Our portfolio includes Kranus Mictera for women, and Kranus Edera and Kranus Lutera for men. Founded in 2020, we are one of the best‑funded digital health companies in Europe and continuously expand our therapeutic offerings.

We value diversity and encourage applications from all qualified candidates, regardless of gender, age, background, disability, or identity.