Product Owner SAP Customer Data Cloud (CDC) und Customer Data Platform (CDP) (m/w/d)

Product Owner SAP Customer Data Cloud (CDC) and Customer Data Platform (CDP) (m/f/d)
Permanent position, full-time - Frankfurt am Main
We are looking for a full-time (40 hours/week) Product Owner SAP Customer Data Cloud (CDC) and Customer Data Platform (CDP) (m/f/d) in our IT & Digital division in the IT Cluster Marketing in Frankfurt am Main as soon as possible.
The IT & Digital division at the DFB consists of the four product clusters "Sport", "Marketing", "Internal Systems" and "Clubs/Associations". The "Marketing" product cluster includes all products and projects for marketing in the B2B and B2C environment. Central products are, for example, the fussball.de platforms including Promateur and DFB.de as well as the eCommerce fan store and the ticketing app.
As Product Owner SAP CDC and CDP, you have overall responsibility for the strategic and operational development of the SAP CRM products SAP CDC and CDP. You will develop the vision and maintain the concepts and roadmap for the products. You will also work closely with the relevant stakeholders to clearly define and implement the product strategy. In your role, you ensure that product concerns are implemented consistently, reliably and transparently. You maximize the added value of the products for B2C customers, taking into account the overall portfolio, and work to optimally market the products and increase revenues. You will also be responsible for budget planning and control to ensure the financial profitability of the products. You will prioritize the work of the development team to ensure that resources are used efficiently and project goals are met. Another important aspect is coordinating the roadmaps with the interfaces to other marketable systems to ensure seamless integration and optimal marketing.

Your tasks

• Responsibility for the further development and coordination of B2C and CRM-relevant processes within the SAP Customer Data Cloud (CDC) and Customer Data Platform (CDP)
• Development of concepts and strategies to increase data value creation for the DFB
• Interface management and coordination with external service providers and internal departments to ensure the successful implementation of projects
• Maintenance, cleansing and enrichment of customer data in the CDP database to ensure data quality and compliance
• Supporting user support at a technical level and helping to resolve complex queries
• Processing of data requests and support with data protection-related issues in accordance with the GDPR
• Analysis of requirements from DFB departments, prioritization of features and creation of user stories in close cooperation with development teams
• Continuous optimization of processes and workflows related to customer data management and marketing automation
• Monitoring KPIs, creating reports and deriving recommendations for action to improve customer interactions and data quality

Your profile

• Completed (technical) university degree (at least Bachelor) in Business Administration (with specialization in IT)
• At least 5 years of professional experience, including at least 3 years as a product owner
• You have in-depth knowledge of web applications and apps as well as general knowledge of CRM systems and UX methods/design
• You have knowledge of CSS and HTML
• You already have experience in project management
• You have very good analytical and conceptual skills
• You are solution- and service-oriented
• A high degree of persuasiveness and assertiveness rounds off your profile

We offer

• The broadest soccer organization in Germany in terms of content and personnel
• Varied tasks with individual challenges that contribute to the further development of personal skills in different dimensions
• A working culture characterized by respect, openness, passion and team spirit
• A diverse, dynamic team that has fun changing and shaping things
• The DFB Campus is a state-of-the-art working environment with flexible workstations and various sports facilities (indoor soccer pitch, beach volleyball, gym, running track)
• Flexible working hours and the option to work remotely
• Free drinks and subsidized lunch
• Free parking facilities
• Many other benefits and discounts with our contractual partners

About us

The German Football Association (DFB) is the association of the state associations, regional associations and the DFL Deutsche Fußball Liga e. V. (DFL German Football League) in which soccer is played. The most important task of the DFB is to organize the sport of soccer in championship matches and competitions. The DFB represents the interests of its member associations at home and abroad. With more than 7 million members, the DFB is one of the largest professional sports associations in the world. The DFB acts with social and socio-political responsibility and is strongly committed to the idea of fair play. It also provides special support for recreational and popular sports.
The DFB aims to organize soccer in a sustainable and successful manner and to use its diverse potential responsibly to maintain and strengthen the democratic and ethical foundations of a free society. It is committed to quality, objectivity, honesty, fairness and integrity as key prerequisites for joint success.
The DFB stands for inclusion and diversity. That is why we emphatically welcome all applications regardless of gender, age, cultural, religious or social background, sexual orientation or disability. If you have any special requirements for the application process, please mention them in your cover letter. We welcome applicants of all nationalities with permission to practice a profession in Germany.
We look forward to your application!
German Football Association (DFB)
DFB-Campus | Kennedyallee 274 |Frankfurt am Main