Quality Assurance – Digital Marketing

Job Title: Quality Assurance – Digital Marketing

Job ID:

Job Location: Remote (EST only)

Job Travel Location(s): N/A

# Positions: 1

Employment Type: W2

Duration:Long term

# of Layers:0

Work Eligibility:All Work Authorizations are Permitted – No Visa Transfers

Key Technology:Tag Management Systems (Adobe DTM), JavaScript, HTML, MS Office

Job Responsibilities:

• Capture test requirements, execute test plans, and perform manual testing on a variety of Client’s new and existing digital properties on web, mobile, Connected TV platforms to ensure that analytics implementations are correct and will yield complete and accurate data.
• Perform regression testing and audit/data integrity checks on a regular basis to have better control over the tag implementations across all types of digital products
• Assist with designated aspects of our Adobe Analytics implementation, inclusive of implementation documentation, Adobe Dynamic Tag Manager (DTM) / Launch deployment, and tool configuration.
• Maintain integrations of marketing and other tracking pixels within Adobe DTM/Launch as directed.
• Manage and contribute to the development of performance monitoring solutions.
• Further develop Measurement Operations QA Program to scale our QA effort as we continue to expand our platform count.
• Conduct QA cycles and data audits to identify tracking gaps/inconsistencies.
• Isolate, replicate, and report defects; verify defect fixes.
• Participate with product and engineering in sprint planning and bug triage efforts.
• Develop and maintain a robust library of test cases for both new and existing features of Client digital properties
• Identify and execute on opportunities to improve the QA Process
• Prioritize tickets and call out blockers.
• Perform QA and sign-off on new or updated implementations.

Skills and Experience Required:

Required:

• QA Expertise: Experience in developing QA test plans and strategies for data and analytics across web, mobile, and connected device applications.
• Attention to Detail: Strong focus on data integrity and accurate documentation, including bug writing and ticket creation for developers.
• Technical Skills: Familiarity with network monitoring tools (e.g., Charles, Wireshark, Fiddler) and debugging tools (e.g., ADB). Experience with JavaScript and a good understanding of HTML and CSS.
• Tag Management Systems: Knowledge of systems like Adobe DTM/Launch, Google Tag Manager, Tealium, or Enlighten (Adobe DTM/Launch preferred).
• Testing Methodologies: Understanding of release and regression testing methodologies and ability to define best practices for testing tools.
• Agile Experience: Familiarity with Agile/Scrum methodologies and tools like JIRA and Confluence.
• Business Acumen: Strong enthusiasm for digital data implementation, knowledge of data dimensioning, metrics, and tracking variables.
• Communication Skills: Excellent written and verbal communication abilities.
• Software Proficiency: Proficient in all MS Office products.

Education:

• Bachelor’s degree in technical or quantitative oriented field.