Revenue Growth Manager – Commercial Excellence

Probably the least boring job you’ll ever have.

At air up, we don’t just make bottles. We unbore water with flavor by scent. It makes no sense until you try it, and once you do, there’s no going back. Behind it all are teams pushing boundaries every day. Product bends taste and design in new directions. Marketing turns ideas into moments people talk about. Operations makes sure those moments reach hands everywhere. Working here feels like stepping on stage: professionalism meets passion, curiosity meets courage. You’ll experiment, fail fast, learn faster, and actually see your ideas come to life. It's refreshingly low politics and low ego. Just smart, driven people who lift each other up and make things happen. And whatever happens, it sure won't be boring.

Welcome to air up.

You are part of the Sales organization and sit at the commercial center of our omnichannel setup. Working closely across the Offline Retail, D2C and Amazon teams, our mission is to systematically identify and activate the tactical and strategic levers that drive profitable growth and work hand‑in‑hand with the respective stakeholders to ensure execution. Your mandate: you ensure we have the right product, at the right price, in the right pack, in the right location, with the right activation to tackle the right consumer.

This role is located in Munich, Germany. In this role, we follow a hybrid working model: time in the office each week to collaborate and connect with the team, balanced with remote days that support focused, independent work.

Your responsibilities

• Promotional Effectiveness & ROI: You build a data‑driven, cross‑channel framework to evaluate promotional effectiveness across all channels. You identify mechanics to distinguish true incremental sales growth and aggressively phase out promotions that erode pricing power, damage brand equity, or create channel conflict or cannibalization.
• Strategic Assortment & Channel Gating: You partner with the channel leads and Key Account Managers (KAMs) to define winning assortments per channel and implement clear channel gating principles, including exclusives, pack differentiation, and bundle logic. You ensure the assortment per channel minimizes cannibalization, while maximizing new customer acquisition and repeat purchase, while you have to work closely with the Product Team in regard to feasibility.
• Pack‑Price Architecture (PPA): Act as the commercial PMO to continuously review and evolve our PPA. You will map products to specific consumer Usage Occasions—bridging the gap between our premium core‑system and our high‑frequency, mass‑market innovations we will launch in April 2027, while you partner closely with the Product Organisation in regard of feasibility and viability to facilitate the final decision making to execute.
• Trade Investment & Gross‑to‑Net (GTN) Optimization: You build and embed a robust GTN framework that transforms trade spend from a “cost of doing business” into a performance‑driven investment. You support KAMs in Joint Business Planning to drive better ROI‑based decisions and measurable net revenue realization across channels and markets.
• Consumer Pricing Strategy & Elasticity: You oversee the recommended retail price (RSP) architecture across Europe in close Collaboration with the product Team, monitoring price elasticity and competitor positioning. You guide strategic pricing decisions by implementing strict pricing corridors to protect margins, uphold brand positioning, and prevent race‑to‑the‑bottom dynamics across channels.

This is you

• You have 5+ years of experience in Revenue Growth Management, Commercial Strategy, or FMCG/CPG Strategy Consulting. You have seen what “good” looks like in a mature FMCG environment and know how to build it in a scale‑up.
• You possess a deep, practical understanding of Gross‑to‑Net mechanics, Joint Business Planning (JBP), and omnichannel distribution (D2C, Offline Retail, and Amazon).
• You understand the distinct commercial dynamics between high‑ticket durable/semi‑durable goods and fast‑moving, low‑ticket impulse FMCG (Ready‑to‑Drink).
• You are an excellent cross‑functional integrator who naturally breaks down silos within Sales and between Functions espc Sales, Marketing, D2C, and Finance to drive a unified commercial strategy.
• You are analytically ruthless. You are highly proficient with data visualization (e.g., Veezoo, Looker) and advanced modeling (Excel, Google Sheets), capable of merging fragmented retail sell‑out data with real‑time D2C data to drive clear business actions.
• You are an exceptional communicator. You can distill complex commercial data into compelling narratives that constructively challenge, influence, and guide senior leadership across the business.
• You operate with a true “company over ego” mindset and a true hunger to win. You are highly resilient, comfortable navigating the fast‑paced ambiguity of a scale‑up, and you actively champion constructive feedback as the ultimate tool for growth. Welcome to the Commercial Org of air up!

But what’s in for you?

30 days of vacation

discount on our products

employer‑funded pension & location related insurances (may vary per country)

purpose built office in MUC

workation options (availability may differ by role)

air up® have developed an innovative and world‑first drinking system. Through scent alone, the air up® bottle brings flavour to simple tap water and can be enjoyed without any single‑use plastic bottles, sugar, or additives. air up is a young, fast‑growing company filled with ambitious and creative minds from various backgrounds.

air up® is an equal opportunity employer and is committed to maintaining an equal opportunity environment for all persons free of discriminatory behaviour. We will not discriminate and will take affirmative action measures to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity or gender expression.

GDPR Information: In the following, we will inform you about how we handle your personal data when you submit your job application. Personal data submitted by you will be collected by air up GmbH (“air up”), which is located at Friedenstraße 22A, 81671 Munich, Germany and can be contacted by emailing , because air up wishes to evaluate your candidacy for employment at air up. Your personal data is either provided to air up by you, obtained from publicly available sources (e.g. LinkedIn) or provided to air up by someone who referred you for potential employment. Your personal data will be processed for the purposes of managing air up’s recruitment related activities, which include setting up and conducting interviews and assessments for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) GDPR as necessary for the purposes of the legitimate interests pursued by the air up, which are the solicitation, evaluation, and selection of applicants for employment.

We may share your personal data with third‑party service providers, who solely provide services related to the purposes described above. This includes Greenhouse Software, Inc., a cloud‑based platform, to process applications, including personal data, in a compliant way.

Your personal data will be retained by air up as long as air up determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with a supervisory authority in the EU member state of your residence.