Senior Adobe MarTech Implementation Consultant (m/f/d)

Senior Adobe MarTech Implementation Consultant (m/f/d)

As a Senior Adobe MarTech Implementation Consultant, you work at the intersection of marketing and technology. You develop and implement solutions based on the Adobe Experience Cloud – especially Adobe Analytics, Adobe Target, and Adobe Experience Platform (AEP). You use your technical expertise to bring data-driven marketing processes to life and continuously optimize them.

Do you love data, analytics, and personalization? Do you want to create innovative business models and data-driven platforms that deliver real value? Do you care about a supportive company culture and strong teamwork? Then welcome to diva-e!

Responsibilities

• Develop and integrate technical solutions using Adobe Experience Cloud products like Adobe Analytics, Adobe Target, and Adobe Launch to create real value for customers.
• Design and implement tracking setups, data layers, and tag management structures, and run A/B tests and personalization strategies that improve the customer experience.
• Work closely with internal and external stakeholders to define technical requirements and apply best practices effectively.
• Optimize data flows and interfaces between Adobe solutions and third-party systems, and support the implementation of audience strategies and data models in AEP.
• Analyze user data, translate insights into concrete actions, and actively shape the digital customer experience.

Qualifications

• Several years of experience in implementing technical solutions with Adobe Analytics, Adobe Target, and Adobe Launch, ideally with additional knowledge in CJA, AEP, RTCDP, or AJO.
• Familiarity with modern web technologies such as JavaScript, HTML, CSS, REST APIs, and single-page applications.
• Experience with tag management systems and data layer implementations and a proven track record of delivering technical solutions cleanly and efficiently.
• Confidence and experience with marketing automation, customer journey orchestration, and personalization.
• Structured and independent work style with strong teamwork.
• Ability to explain technical concepts clearly in both German and English.

About diva-e

diva-e helps businesses grow successfully in an increasingly digital world. With over 20 years of experience in the digital space, we create experiences that inspire customers and drive businesses forward. Our 800 employees across Germany, Bulgaria, and the USA work on exciting projects for clients such as FC Bayern Munich, Carl Zeiss, EDEKA, E.ON, Lieferando, and Ravensburger. We pride ourselves on a culture of respect, trust, and responsibility.