Senior Marketing Manager Vileda Professional (f/m/d) page is loaded## Senior Marketing Manager Vileda Professional (f/m/d)locations: Weinheimtime type: Full timeposted on: Posted Todayjob requisition id: R\_ **Working at Freudenberg: We will wow your world!**# Responsibilities:* Lead and develop the local **Marketing Team**, acting as a **People Coach** in line with FHCS leadership standards and local requirements* Monitor **market trends**, **competitive environment** and **customer needs** to provide insights for regional and global teams. Ensure successful development and implementation of **Country Marketing Plans** and **KPIs** (Market Share, **Brand Awareness**, Customer Penetration, Innovation Impact)* Serve as **Brand Ambassador**, responsible for **brand positioning**, **communication strategy**, and **customer-centric marketing*** Define strategic directions and operational plans for **Product Marketing**, **Digital Marketing**, and **Go-to-Market strategies** in collaboration with the Management Team* Oversee **marketing activities**, **product portfolio management** and lead key projects such as **digital customer journey** from planning to rollout* Manage the local **A&P budget** and maximize **ROI** for assigned brands and product categories# Qualifications:* Degree in **Business Administration**, **Marketing**, or related field* **5+ years** experience in **B2B Marketing**, ideally in the **Professional Cleaning Industry*** **2+ years** in **leadership**, including **coaching**, **team development**, and managing **vendors/agencies*** Proven expertise in **Digital Marketing**, **Media Management**, **SEO** and **social media strategies*** Strong skills in **market analysis**, **KPI management** and proficiency in **Excel** and **SAP*** High **initiative**, **resilience** and ability to thrive in dynamic environments* **Fluent English and German**; additional languages are a plus* Excellent **communication**, **presentation**, and **stakeholder management** skills in **cross-functional teams**The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.Vileda Gesellschaft mit beschränkter Haftung**Welcome to Freudenberg Without Freudenberg, indoor air would not be as clean, cars would not drive and wounds would not heal as quickly. And these are just three examples from thousands of our applications.**Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 51,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments. #J-18808-Ljbffr
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Stelleninformationen
Veröffentlichungsdatum:
17 Jan 2026
Standort:
Weinheim
Typ:
Vollzeit
Arbeitsmodell:
Vor Ort
Kategorie:
Erfahrung:
2+ years
Arbeitsverhältnis:
Angestellt
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