Senior Marketing Specialist

General Information

Country: Germany

State: Bayern

City: Munich

Office Location: Brienner Strasse 42

Date posted: 04-Feb-2026

Business Function: Marketing

Position Type: Full-Time/Regular

Description

Do you thrive on turning insights into impactful strategies? Are you passionate about shaping marketing approaches that influence entire industries? Do you enjoy collaborating across teams to create experiences that resonate with customers and drive growth?

Helping You Thrive By

• Offering competitive wages and benefits that support your life both in and out of work
• Providing a flexible hybrid work schedule, meaning we expect the office to be your primary place of work, balanced with choice and control
• Creating continuous learning opportunities to help you grow and improve your skills
• Fostering a culture of inclusion where employees feel seen, heard, and valued — and living it out every day
• Empowering you to make a meaningful impact on people and the planet through your work and Steelcase’s ongoing commitment

You’ll Support Meaningful Work By

• Building expertise in key customer verticals (especially Architecture & Design) by analyzing trends, unmet needs, and market shifts
• Collaborating with Sales, Marketing, and Communications teams to align and execute go-to-market strategies
• Driving product and industry marketing initiatives through targeted campaigns, messaging, and merchandising
• Crafting compelling stories and positioning that articulate value to relevant audiences
• Engaging with industry influencers, design firms, and partners to strengthen relationships and gather market insights
• Influencing product development by sharing vertical specific insights with Portfolio and Product teams
• Creating content, tools, and experiences that increase sales and deepen customer engagement

Minimum Qualifications

• Ability to learn Steelcase go-to-market strategies and partner effectively with Sales, Marketing, and Channel Development
• Strong verbal and written communication skills, effective at all organizational levels
• Strategic planning capability with experience developing and executing initiatives that support business performance
• Broad thinking and ability to thrive within a matrix organization
• Curious mindset, willing to be in the field and travel up to 30%
• Fluent in English and German

Desired Skills and Experience

• Understanding of the Architecture & Design industry, its dynamics, and customer needs
• Ability to influence go-to-market strategies and collaborate across Sales, Marketing, and Communications
• Experience creating marketing content, positioning, and campaigns that drive demand
• Strong analytical skills to identify trends and translate insights into actionable strategies
• Knowledge of office furniture products (preferred, not required)

Doing better for people and planet

Steelcase is a global design and thought leader in the world of work. Along with our expansive community of brands, we design and manufacture innovative furnishings and solutions to help people do their best work in the many places where work happens.

Why People Choose to Work with Us

At Steelcase, we put people at the center of everything we do. We understand the role of work and believe that it can bring meaning and purpose to the lives of our customers and our employees. We prioritize supporting our employees both in and out of work, in all aspects of their lives. When we bring our talents together, we make a positive lasting impact through our work and communities.

Steelcase provides employment opportunities to all qualified employees and applicants without regard to race, color, creed, genetic information, religion, national origin, gender, sexual orientation, gender identity and expression, age, disability, or veteran status and bases all employment decisions only on valid job requirements. If we can make the application process easier through accommodation, please email us at