Senior Paid Social & Analytics Manager - META Ads (m/f/d)

Overview

We’re everdrop – a fast-growing D2C brand on a mission to change the world of household and personal care. We’re looking for a performance-driven and highly analytical Senior Paid Social & Analytics Manager to take ownership of our META ad account and drive international growth.

Location

Location: Munich/Hybrid or remote within Germany

Team

Performance Marketing

Start date

As soon as possible

Responsibilities

• Fully own our META ad accounts across countries: setup, structure, targeting, optimization
• Plan and execute campaigns that deliver growth and new customers in DACH, France, Italy, and more
• Drive funnel analysis, A/B tests, and creative learnings using tools like Tableau, META Business Manager, Motion, and spreadsheets
• Define bundles, test strategies, and platform setups aligned with product launches and business goals
• Lead the paid social OKRs and coordinate performance efforts across markets
• Prepare and align budgets and strategic decisions directly with the Director of Performance Marketing

Qualifications

• minimum 3 years of hands-on META performance marketing experience for D2C companies on a relevant scale
• Strong analytical skills — you know your way around Tableau, GA4, Excel/Sheets, pivot tables, and attribution logic
• Strategic thinker with a business mindset — you can connect ads with margin, CAC, and revenue
• Up to date on META best practices, platform trends, and ad formats
• Bonus: Experience running ads on TikTok or Pinterest
• Fluent in English (German, French, or Italian is a plus)

About everdrop

Our mission We want to change the world – together with you! We create excellent everyday products that help people reduce their ecological footprint. In 2020, we launched our cleaning tabs. Since then, our reusable, refillable household & personal care products have already saved more than 20 million plastic bottles and thousands of tons of unnecessary CO2 emissions and chemicals. By the way, since 2023, we are a certified B Corp. And with your help, we want to take everdrop to the next level. Come join our mission – and let's make sustainable living so easy that it becomes the new standard.

Benefits

• varied, meaningful and purpose-driven work
• great team spirit and regular team events
• a beautiful, bright, spacious office near the Isar river
• an outdoor fitness facility at our office (for use at anytime)
• special rate for EGYM Wellpass membership
• free vegan lunch once a week
• a monthly voucher of 30€ for everdrop products
• family & friends discount codes for everdrop and our sister companies in Startups for Tomorrow
• FutureBens & corporate benefits membership
• flexible working hours
• 30 days of paid leave plus Christmas Eve and New Year\'s Eve off
• additionally 2 days of paid leave per year for your own personal environmental or community projects (“Green and Social Impact Days”)
• your own MacBook as long as you work at everdrop

Our values

At everdrop, we want to live a culture of inclusion, diversity and equal opportunities. The commitment to make a difference is part of all our daily actions. Most of all, we want to foster a spirit of awareness – for the planet as well as other people. One example of how we want to raise awareness for each other in the workplace: Our menstruating colleagues can take “Power Days”, additional day(s) of paid leave, if they suffer from period pains – no questions asked. Our “Green and Social Impact Days” are two additional days of paid leave per year, which you can dedicate to your own personal environmental or community projects. We aim to be as mindful and aware as possible in our hiring process. We treat everyone equally, regardless of origin, gender, religion, age, appearance, language, culture, nationality, marital status, sexual orientation or disability. We are definitely not perfect – but we want to get better every day and learn new things with every step. After all, that’s what any journey is about. Wanna come along?