Team Lead - Product Marketing (F/M/D)

THE OPPORTUNITY

We’re looking for a Team Lead for Product Marketing with the strategic vision, storytelling mastery, and cross-functional leadership to shape how the world understands spatial intelligence.

Our hardware and software solutions are redefining how industries capture, visualize, and operationalize reality. As we expand our footprint across laser scanning & surveying, AEC, and industrial operations, the need for clear, differentiated, and inspiring product narratives has never been greater.

In this role, you will own the global Product Marketing strategy—uniting product, sales, and marketing around compelling storytelling that drives adoption, revenue growth, and category leadership. You\'ll drive product adoption and market expansion through launch excellence and value-based storytelling, ensuring that every innovation lands with clarity and impact.

You will have the opportunity to ensure PMM excellence across both hardware and software, positioning NavVis as a truly holistic solution that bridges the physical and digital worlds. As the champion of the customer voice, you will embed market insight and user empathy into positioning, roadmap storytelling, and enablement, ensuring that our narratives reflect real-world needs and opportunities.

If you are energized by the challenge of translating complex technology into simple, resonant stories that move markets, we invite you to join us on this journey.

HOW YOU WILL MAKE AN IMPACT

• Define and own the global Product Marketing strategy and roadmap, aligning with company objectives, product priorities, and GTM goals.
• Co-create and evolve differentiated messaging across our core verticals, articulating NavVis’ value, outcomes, and competitive edge.
• Develop best-in-class presentations, keynotes, and demo narratives that inspire product love and fuel market excitement.
• Partner cross-functionally with Sales, Customer Success, Product, Field and Events Marketing, Brand and Creative, and Marketing Operations to ensure consistent messaging, proof points, and value propositions across the customer journey.
• Define and track PMM impact metrics connecting storytelling, launches, and enablement to tangible business outcomes.
• Build a unified demo and keynote experience that empowers every presenter to confidently tell the NavVis story.
• Lead the creation of customer proof points, ROI models, and value frameworks that support land, expand, and renewal motions.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• You are an exceptional storyteller with the ability to simplify complexity and inspire diverse audiences.
• You have 5-8 years of Product Marketing or GTM leadership experience in B2B tech or SaaS, ideally spanning both hardware and software.
• A proven track record of delivering world-class demos, presentations, and product launches that drive adoption and enthusiasm.
• Deep expertise in messaging, positioning, and end-to-end Go-to-Market orchestration.
• Strong cross-functional leadership skills with Product, Sales, Marketing, and Enablement teams.
• Experience translating complex capabilities into persona-based value across technical and executive stakeholders.
• Familiarity with geospatial, AEC, manufacturing, industrial IoT, or spatial computing is a strong advantage.
• Comfort presenting at customer events, tradeshows, or conferences.
• Fluent English is required; additional languages are an advantage.

HOW WE WILL KNOW WE ARE A PERFECT MATCH

Your recruiting partner for this role is Rina (she/her). You can expect to go through a screening call, and up to 5 rounds of interviews, including a case challenge and an onsite visit to our HQ in Munich, where we would love to discover your passion and interests, introduce you to who we are and what drives us, and finally understand how we can potentially add value to each other\'s growth.

HOW WE WILL KEEP YOU SMILING

• It\'s important to take a break from work! We offer 30 days of paid time off per year
• Affordable access to a vast network of fitness and wellness facilities through EGYM Wellpass subsidy
• Deutschlandticket subsidy to support sustainable travel using public transport
• We offer flexible working hours and a hybrid work setup, enabling you to plan your work around your life, and not your life around work!
• An attractive bike leasing model through JobRad, in line with our commitment towards sustainable mobility
• A competitive compensation package that values the skills and experience you bring
• Up to 4000 EUR employee referral bonus
• Financial support for local language classes to help you in your journey of integrating into the culture!

ABOUT US

NavVis is a technologically-focused, global leader in reality capture and digital factory solutions. Prominent manufacturers and laser scanning professionals around the world trust our ground-breaking technology, designed to capture and share the built environment as photorealistic digital twins. By bridging the physical and digital worlds, we\'re helping organizations make smarter decisions and build more efficient, connected operations.

With over 300 people from around 60 nationalities and offices around the globe, we\'re proud to be a truly international and diverse place to work. As a scaling company, we bring together the agility, innovation, and entrepreneurial mindset of a startup with the professionalism and reliability of an established enterprise — offering our team the best of both worlds.

You\’ll be part of an open culture that values trust, collaboration, and transparency. We are proud of our environment where diverse talent can thrive and where feedback fosters individual growth and development. Do you share our passion for disruptive technology and want to be part of our dynamic journey? At NavVis, you\’ll own your projects, bring innovative ideas to life, and have real opportunities to grow your career and be recognized for your impact.

We derive our strength from our diversity.

NavVis\’ unwavering commitment to fostering an inclusive and diverse workplace has laid the foundation for our incredible growth. We thrive on the collective strength of our people who come from diverse backgrounds. We respect and value every experience associated with race, gender identity, sexual orientation, nationality, religion and disability. We do not discriminate on the basis of any of these, or other identities, and strongly encourage everyone to apply.

Together with you, we build NavVis!

If you need assistance at any stage of the recruiting process due to a disability, please reach out to your recruiting partner(s) for this position.