Website & Content Manager (f/m/x)

Stellenbeschreibung:

BE ONE STEP AHEAD: Help us make the internet a safer place!

The digital world is a relentless storm of evolving cyber threats. IT professionals are on the front lines, defending their organizations’ most valuable assets against increasingly sophisticated attacks.

As one of the leading providers of cyber security solutions, at Link11, we understand the pressure and want to protect companies and organizations through meticulous attention to detail and early integration of cutting‑edge methods. We take full responsibility for our clients’ security, and we are constantly exploring new and improved ways to enhance their protection. Our reputation is built on providing enterprise‑grade cybersecurity solutions that secure IT networks and critical applications, allowing companies to focus on their core business operations.

We have extended our proven expertise in Network Security, Web Protection and Web Performance and leveraged the know‑how of Reblaze Technologies to enhance our portfolio, particularly in the realm of WAAP (Web Application and API Protection). Our comprehensive security platform reflects our dedicated commitment to client security and proactive defense strategies – making the Internet a safer place.

We at Link11 are a team of passionate people, driven by a common mission to make the Internet safer. More than 100 employees work across our international locations – Frankfurt, Tel Aviv and Vancouver – some 100% remotely. Are you highly motivated and looking for a challenging and rewarding career where you can make a real difference? Then you are very welcome at Link11. Shape our digital future with Link11.

As Website & Content Manager, you own the strategy, structure, and performance of our website and digital content ecosystem. You ensure that our content is clear, consistent, discoverable, and aligned with business objectives — across traditional search engines and emerging AI‑driven discovery experiences. Working cross‑functionally with marketing, product, design, and regional teams, you drive a scalable, high‑quality web experience that supports growth and engagement.

Website Ownership

Own the end-to-end management of the website, including information architecture, navigation, templates, and page performance
Manage content workflows, updates, releases, and governance within the CMS
Ensure quality, accessibility, usability, and consistency across all pages and user journeys
Continuously improve site structure to support scalability and future growth
Develop and execute a clear, audience‑focused web content strategy aligned with brand and business goals
Plan, create, edit, and publish high‑impact content that drives engagement and conversion
Maintain content standards, voice, and editorial guidelines across markets
Audit, refine, and optimize existing content to improve clarity, relevance, and effectiveness
Optimize content for SEO and AI‑driven search experiences
Apply best practices for structured content, metadata, and semantic clarity
Monitor search trends, user intent, and algorithm developments to increase visibility
Ensure content is discoverable across search engines, AI assistants, and emerging platforms

Performance & Continuous Optimization

Track website and content performance using analytics and reporting tools
Translate data insights into actionable improvements and prioritization decisions
Run content experiments (A/B tests, UX improvements) to enhance user experience and conversion
Establish performance benchmarks and continuously drive measurable impact

Collaboration & Stakeholder Partnership

Partner with marketing, design, product, and regional teams to support campaigns, launches, and strategic initiatives
Translate business objectives into clear, compelling website experiences
Act as a subject‑matter expert for web strategy, content best practices, and search optimization
Align stakeholders around content governance and scalable processes

Your Skills:

Proven experience managing websites in a CMS‑driven environment
Strong writing, editing, and content structuring capabilities
Solid understanding of SEO and modern search behavior, including AI‑assisted discovery
Ability to operate strategically while remaining hands‑on in execution
Data‑driven mindset with experience using analytics and performance metrics
High attention to detail and strong organizational skills

Nice to Have

Experience managing multi‑market or localized websites
Familiarity with accessibility standards (e.g., WCAG)
Understanding of structured data, semantic search, or content modeling principles

We are Link11

We live our startup mentality at heart. The professional framework gives us the growth and stability of Link11- founded in 2005. We are still strong today working alongside the founders and the management team.
We are full of energy, have short decision‑making paths and bring changes directly on the way.
We live a positive, interactive and appreciative working atmosphere in which all employees can contribute.
We encourage the further development of our employees.
We are willing to leave our comfort zone for innovation and improvement because we want to be the best in the market.
We have received several awards for our forward‑looking solutions.

Link11 is the right place for you

Become part of a highly motivated team in which we treat each other with respect.
Meet your colleagues at eye level. We are all equal and without barriers.
Live and develop your strengths in a friendly atmosphere.
Organise yourself in a flexible working model, because you are more than just your job.
Lead us to success with your skills.
Community is the trump card: team events, sundowners, after work parties bring us together (also internationally).
Taking care of our team doesn’t end at the coffee machine or a filled fruit basket!
Look forward to interesting benefits such as fitness, JobRad, support for daycare fees and much more. We are cooperation partners of national and international associations and authorities.