TikTok Shop - FMCG Business Developer (Chinese Speaker), Munich

Responsibilities

The FMCG team manages businesses within the FMCG category. The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop. This role is based in our Munich office.

• Find new potential clients through research, networking, and focused outreach.
• Craft persuasive pitches that address the needs of potential clients and highlight the benefits of our platform.
• Achieve monthly goals for acquiring new clients, adding products, and increasing sales.
• Build the FMCG category and a clear roadmap to manage long-tail partners
• Plan, execute and maintain category performance
• Partners acquisition and onboarding: identify potential partners, build onboarding solutions (including business model suggestions, creator affiliation, partners education) and set up their mid and long term account plan and help them grow their business sustainably on the platform
• Work cross functionally with internal teams and external service vendors to help partners with content on platform
• Own internal projects to contribute to the FMCG ecosystem as a whole (including campaigns, product launches, B2B marketing)
• Come up with initiatives to continuously improve competitiveness advantage

Qualifications

Minimum qualification:

• +1 years of experience
• Strong network of Germany FMCG partners and strong knowledge of the Germany FMCG industry landscape, consumer demands, digital evolution and mobile transformation.
• Strong interpersonal skills, excellent communication and negotiation skills, logical thinking, and analytical skills
• Customer service orientation and experience working in a client-facing capacity.
• Strong sense of social content (livestream and short-video is a preference)
• Fluent in Chinese to be able to work with Chinese merchant. Fluent in English and German to be able to work with internal stakeholders

Preferred qualifications:

• Eager to win, growth driven, business mindset, result driven
• Collaborative and open to changes and challenges and learn
• A fast learner with a good sense of judgment and original thinking
• Ability to thrive in ambiguity and adapt to change quickly.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.