B2B Sales - Senior US Expansion Advisor, Europe

Join a mission-driven team transforming how international businesses expand into the U.S.

At Foothold America, we empower global companies to grow and scale in the United States through expert-led, people and business services—from entity formation and banking to bookkeeping, EOR, PEO, HR, payroll, and benefits. As a trusted partner to clients worldwide, we offer a high-touch, concierge-level experience to simplify U.S. market entry.

Role Description

This is a full-time, remote role for a Senior US Expansion Advisor (B2B Sales) based in a major European city with a rich tech and life science startup community, who has an existing network of referral partners in US tax, immigration, legal, GTM, accelerators, or economic development. The role involves identifying new business opportunities, building relationships with prospective clients and referral partners, and promoting Foothold America’s services to support their US expansion plans. Daily responsibilities include managing a sales pipeline, responding to inbound leads, conducting client consultations, creating tailored solutions, networking, and public speaking at US expansion events. The advisor will work closely with internal teams to meet client needs and ensure satisfaction throughout the sales process.

Qualifications

• MUST HAVE LIVED AND WORKED IN THE US, OR HAVE IN-DEPTH KNOWLEDGE OF US EMPLOYMENT & BUSINESS REGULATIONS
• A strong existing network of potential referral partners, tech scale-ups, and professional service companies expanding into the US.
• US market knowledge : Familiarity with US market entry, international business operations, and cross-border commerce.
• Proficiency in B2B Sales in HR and business governance services
• Knowledge of US GTM strategies
• Excellent communication and presentation skills
• Ability to work autonomously and in a remote environment
• Tech Proficiency: Including HubSpot CRM tool, Notion, online communication platforms, and other digital tools for remote work.
• Language Skills: Fluency in English is required; additional European language(s) are a plus.
• Bachelor’s degree in Business, Marketing, or a related field