Campaign & Performance Marketing Manager (m/f/d)

Job Description

We are looking for an experienced and committed Campaign and Performance Manager (m/f/d) to join our team. In this role, you will drive high‑performing digital campaigns end‑to‑end across multiple channels, turning ideas into measurable results and fueling a scalable lead generation engine.

Your mission

• End‑to‑end campaign management: You own the entire campaign process – from initial idea and concept through creation to execution across all relevant digital channels (LinkedIn, Google, YouTube).
• Strategy & channel management: You develop the optimal channel mix, segment target audiences, refine messaging, and define relevant KPIs to measure success.
• AI‑driven innovation: You leverage modern AI workflows for text, image, and video to make production processes more efficient and creative.
• Content creation & design: Leverage strong visual expertise to produce high‑quality advertisements, graphics, and key visuals independently or in collaboration with the team, using tools such as Figma and Adobe.
• Analysis & optimization: You analyze campaign performance, create insightful reports, and derive concrete optimization measures in line with your budget.

Your profile

• 3+ years of professional experience in paid social or performance marketing – ideally in a fast‑growing environment or agency.
• Analytical & strategic thinking: You think in a data‑driven way, understand the connections between ad spend, funnel performance, and business KPIs, and make informed decisions based on your analyses.
• Strong conceptual and storytelling skills, with a passion for creating ideas and formats that authentically showcase brands.
• Team player with strong communication skills and business‑fluent English and German.
• Highly proactive & independent: You work in a structured, proactive manner and enjoy taking on responsibility – from testing plans to reporting.

Why us?

• The chance to join a small and highly motivated team in an early‑stage company started by an experienced founding team with a successful track record and solid financing.
• Flat hierarchies and a pleasant, dynamic work environment.
• Plenty of responsibility and the chance to build a category leader.
• Cooperation with reputable international customers.

About Us

essentry specializes in the digitalization of access processes. The core product is the verification of personal identities at border‑control level and the automation of the access process. Using biometric technology and artificial intelligence, we are able to achieve the highest level of security for facilities, employees and guests. Our approach is holistic, combining both hardware and software components for maximum user‑centricity. Today, essentry is represented in ten countries on three continents and supports multinational corporations, critical infrastructures, global consulting and auditing firms, public sector customers.