Channel Development Manager

About SHEIN

SHEIN is a global online fashion and lifestyle retailer, offering SHEIN-branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in Singapore, with more than 16,000 employees operating from offices around the world, SHEIN is committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology, for a smarter, future-ready industry.

To learn more about SHEIN, follow us at sheingroup.com

Responsibilities

• Develop and Oversee Logistics Strategy Design and continuously optimize the overall national logistics strategy, ensuring end-to-end solutions align with company objectives.
• EU-wide Logistics Planning and Optimization Manage logistics planning across all business scenarios in the EU, optimizing logistics flows for different product lines to ensure efficient and smooth cargo movement.
• Cross-functional Integration and Resource Coordination Integrate and drive cross-functional solutions, coordinating resource allocation among different operational segments (such as terminals, customs clearance, trucking, and delivery) according to business needs.
• Develop Delivery Solutions for New Markets Collaborate with suppliers to plan and implement new market delivery solutions in line with the company’s business expansion requirements.
• Explore Innovative Collaboration Models Proactively seek and implement innovative delivery models, such as consolidated shipments, shared logistics resources, or regional joint delivery, to enhance efficiency and cost-effectiveness.
• Monitor and Optimize Logistics Performance Regularly track key logistics performance indicators (such as cost, timeliness, and service quality), identify pain points, and drive cross-functional improvements.
• Establish Efficient Information Flows Build and maintain strong information channels between customs, trucking, and operations teams to ensure seamless process integration and business coordination.
• Market and Competitor Insights Stay abreast of market trends and competitor logistics strategies to maintain and enhance the company’s competitive advantage in resources and solutions.
• Responsible for Overall Country KPIs Take full accountability for the logistics performance of the managed country, including timeliness, cost control, and service quality.

Requirements

• Educational Background: Bachelor’s degree or above in Logistics Management, Supply Chain Management, International Trade, Business Administration, or a related field.
• Professional Experience: At least 5 years of experience in international logistics or supply chain management, with a minimum of 3 years in logistics management for the European region.
• Expertise: In-depth understanding of end-to-end logistics processes and optimization strategies; familiarity with the European logistics market landscape and key regulations.
• Communication and Coordination: Excellent cross-departmental and cross-cultural communication and coordination skills; ability to drive results through both internal and external resource alignment. Fluent in English; proficiency in another major European language is an advantage.
• Innovation and Problem-Solving: Strong ability to identify industry trends and proactively drive innovative collaboration models. Highly cost-conscious and deadline-oriented, with a proven ability to identify pain points and lead teams in solving complex problems.
• Stress Tolerance: Able to independently own country-level business KPIs and effectively manage multiple tasks and competing priorities under pressure.
• Data Analysis: Strong analytical skills, capable of evaluating key performance data (cost, timeliness, quality, etc.), proposing optimization measures, and tracking results.
• Professionalism and Ownership: High degree of integrity, responsibility, and professionalism, with a strong commitment to company objectives and customer experience.